Senior Director, Brand Strategy & Content (US)

About the role

This role will shape and elevate the organization’s corporate brand, ensuring its positioning and messaging are clear, compelling, and aligned to business priorities. You will lead an integrated content strategy that supports executive thought leadership, audience engagement, and a cohesive external narrative. The position partners closely with senior stakeholders to develop messaging frameworks that strengthen the brand and support key enterprise initiatives.

Responsibilities

• Lead the development and evolution of corporate brand strategy
• Own enterprise brand positioning and messaging architecture
• Develop and execute an integrated content strategy
• Establish editorial priorities and content roadmaps
• Own the company's narrative framework and key messaging platforms
• Create audience-specific messaging for various corporate priorities

Qualifications

• 12+ years of experience in B2B marketing or related disciplines
• Demonstrated success in brand transformation or rebranding initiatives
• Strong expertise in storytelling and thought leadership
• Experience leading high-performing teams
• Exceptional communication and presentation skills
• Background in professional services or healthcare preferred

Benefits

• Competitive benefits package based on location
• Commitment to an inclusive and equitable workplace
• Transparent compensation framework
• Opportunities for executive coaching and professional development

Location: Remote - US based candidates only, no visa sponsorship available

Compensation: $164,000 – $326,000 annually