Senior Director, Ad Measurement & Insights
Ladders · New York, NY · 2 wk ago
On-siteMarketing$321k–$374k/yrFull-time
Responsibilities
- Lead and develop a diverse team focused on measurement and analytics initiatives
- Define comprehensive ad measurement strategies serving different marketer needs
- Innovate and enhance the company’s first-party measurement capabilities using proprietary data
- Create compelling thought leadership content that showcases the company’s market differentiation
- Engage with top-tier advertisers and agencies, presenting at senior levels to drive strategic measurement conversations
Qualifications
- 12+ years of experience in advertising measurement, analytics, or research, particularly in TV, CTV, or streaming measurement
- 10+ years in people management, demonstrating ability to build and lead high-performing teams
- Proven expertise in defining and executing measurement strategies at an executive level within relevant organizations
- Experience bridging cross-functional teams such as Sales, Product, Data Science, and Client Services around measurement objectives
- Knowledgeable in both brand and performance advertising measurement frameworks
Benefits
- Health insurance including medical, dental, and vision
- Mental health and financial wellness support resources
- Life, accident, and disability insurance options
- Retirement plans such as 401(k) and pension
- Parental leave and paid time off for personal needs
Pay
$320,500 – $373,750 annually
Schedule
Full-time
Location
New York, NY - US based candidates only, no visa sponsorship available