Senior Communications Consultant (Hybrid)
About the Role
The Senior Communications Consultant leads communication strategy for complex, visible, and high-priority corporate projects and divisional initiatives. This role helps frame the situation before moving to solutions, anticipates questions and business implications, and shapes messaging strategies that support enterprise priorities. The person in this role serves as a trusted advisor to business leaders and executives, offering clear counsel, strategic direction, and high-quality content across audiences and channels. They bring organizational context, sound judgment, and strong stakeholder relationships to influence direction, navigate ambiguity, reduce communication risk, and advance work with purpose. They work proactively, own outcomes, and follow through independently.
Responsibilities
- Leads enterprise-aligned communication strategy for high-priority corporate projects, divisional initiatives, and emerging needs across internal and external audiences.
- Partners with business stakeholders to clarify the objective, frame the communication challenge, define success, and recommend a strategic approach before work begins.
- Anticipates questions, stakeholder needs, communication risks, and opportunities, and provides senior-level counsel, strategic oversight, and clear direction for planned and unplanned communications.
- Translates complex strategy, healthcare, policy, and product information into communications that leaders, employees, members, providers, and other stakeholders can understand and act on.
- Develops, refines, and delivers executive-ready communications and integrated content across internal and external channels, including presentations, talking points, thought leadership, digital content, social media, web, printed materials, campaigns, and go-to-market communications.
- Ensures messaging is audience-specific, strategically positioned, accurate, timely, and aligned to enterprise priorities.
- Directs and coordinates cross-functional resources to advance communication plans, align messaging, and manage review processes across critical business divisions.
- Drives clarity on roles, timelines, approvals, and deliverables to ensure communications are coordinated and effective. Surfaces risks, tradeoffs, and dependencies early to keep work moving and ensure communications are coordinated, timely, and effective.
- Provides guidance, coaching, and mentorship to communications consultants and junior team members, helping strengthen strategic thinking, message development, stakeholder management, and quality of deliverables.
Requirements
- Bachelor's Degree in communications, journalism, marketing, or a related field. In lieu of a Bachelor's degree, an additional 4 years of relevant work experience is required in addition to the required work experience.
- 8 years of professional communications experience.
Preferred Qualifications
- Previous health insurance experience.
- Good understanding of healthcare trends.
- Understanding of government regulations and experience dealing with government regulations.
Skills
- Progressive experience in marketing communications with demonstrated leadership.
- Experience in brand management, marketing communications, strategic planning with proven ability to develop strategies.
- Strong proofreading and editing skills.
- Ability to maintain effective interpersonal relationships.
- Executive-level presentation skills.
- Participates with Senior Leadership on strategy development and issue resolution.
Pay
Salary Range: $84,744 - $168,311. This range considers factors such as scope and responsibilities of the position, candidate's work experience, education/training, internal peer equity, and market and business considerations. It is not typical for an individual to be hired at the top of the range.
Benefits
In addition to compensation, CareFirst offers a comprehensive benefits package and various incentive programs/plans, including 401k contribution programs/plans (all benefits/incentives are subject to eligibility requirements).