Senior Brand Marketing Manager, Global Pixel Retail

About the role

Join the Google Pixel Brand Management team to lead the brand strategy, creative expression, and compelling narratives across first-party (1P) and third-party (3P) retail channels. As a Sr. Brand Marketing Manager, you will shape how consumers experience Google’s brand across physical and partner touchpoints, serving as the go-to voice for our retail brand strategy.

Responsibilities

• Lead 1P retail brand strategy and narratives for Google Store locations, designing permanent and modular brand moments.
• Define 3P brand guidelines, guardrails, and narratives in carrier and retailer spaces, including brand-in-store experiences and innovative hardware demo modes, in close collaboration with Retail and partner marketing teams.
• Partner with global and regional partner marketing teams to provide brand guidance on product priorities and feature focus in co-marketing campaigns, while advocating for retail media spend and ensuring strategic consideration of retail within overall brand marketing.
• Form guiding principles and create marketing briefs for internal and external creative agency partners, ensuring brand excellence, voice, and visual consistency.
• Influence senior cross-functional stakeholders and external partners, resolving competing interests to secure alignment and advance key retail marketing OKRs.

Requirements

• Bachelor's degree or equivalent practical experience.
• 9 years of experience in brand marketing, retail marketing, or consumer marketing.
• Experience developing and executing integrated retail brand strategies and partner co-marketing campaigns.
• Experience working in matrixed and cross-functional teams managing various stakeholder or creative agency relationships.

Qualifications

• Experience designing physical 1P brand experiences and narratives, or managing carrier/retailer (3P) brand moments.
• Experience utilizing AI productivity tools to solve complex, multi-layered problems and streamline business or development workflows.
• Ability to solve ambiguous problems, formulate guiding principles, and navigate high-stakes, fast-paced retail environments.
• Advanced storytelling and presentation skills, with a proven ability to craft executive-ready creative briefs and communications.
• Strong stakeholder management skills with the ability to influence senior cross-functional leaders and external partners.
• Track record of defining product experiences in physical spaces, brand-in-store guidelines, and co-marketing narratives for consumer electronics.

Skills

• Strategic thinking and problem-solving skills.
• Excellent communication and collaboration abilities.
• Experience with digital marketing tools and platforms.
• Ability to manage multiple projects and priorities simultaneously.

Benefits

Individual pay is determined by factors including job-related skills, experience, and relevant education or training. US: $171000 - $247000 (USD) + 20% bonus target + equity + benefits

Pay

US: $171000 - $247000 (USD) + 20% bonus target + equity + benefits

Schedule

Not specified