Senior Brand Marketing Manager
Job Summary
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Brand Marketing Manager based in the United States. This role offers the opportunity to define and elevate a global brand within the rapidly evolving ecommerce and technology landscape.
Responsibilities
Own the development and execution of brand strategy, helping define market positioning and strengthen the company’s reputation as an industry leader.
Combine strategic thinking with hands-on execution to build scalable brand programs that drive awareness, trust, and business growth.
Create and execute integrated brand campaigns around major industry moments, product launches, and strategic events.
Develop and own the brand narrative, positioning, and messaging strategy across earned, owned, and paid channels.
Build thought leadership programs and executive communications that establish strong market perspectives and industry authority.
Manage public relations strategy, including agency partnerships, media relations, analyst engagement, speaking opportunities, and earned media initiatives.
Partner with content teams to develop flagship research, reports, and campaigns that reinforce category leadership.
Collaborate with creative teams to evolve brand identity, messaging frameworks, and scalable systems for content production.
Establish brand measurement frameworks and track key indicators such as awareness, share of voice, sentiment, branded search growth, and earned reach.
Work closely with marketing, product, sales, and leadership teams to ensure consistent brand expression across all customer touchpoints.
Use market insights, customer feedback, and performance data to continuously refine brand strategies and investments.
Requirements
An experienced brand marketing professional with a strong background in building category narratives, managing integrated campaigns, and influencing market perception.
Proven experience developing and executing brand strategies that strengthen company positioning and market recognition.
Strong public relations and earned media experience, including managing agencies, journalists, analysts, and industry influencers.
Demonstrated success leading integrated marketing campaigns across earned, owned, and paid channels.
Experience creating thought leadership content, executive communications, and strategic messaging for senior leaders.
Ability to build scalable brand systems, including messaging frameworks, positioning guidelines, and communication strategies.
Data-driven approach with experience measuring brand performance through metrics such as awareness, sentiment, share of voice, and engagement.
Strong cross-functional collaboration skills with experience partnering across marketing, product, sales, and executive teams.
Excellent storytelling, communication, and strategic thinking abilities.
Ability to operate independently, prioritize effectively, and succeed in a high-growth, evolving environment.
Experience in SaaS, ecommerce, technology, or related industries is strongly preferred.
Benefits
A competitive compensation package with a salary range of $128,000 - $150,000 USD.
A remote-first work environment with flexible work arrangements.
Healthcare coverage available from day one.
Retail plans with company contribution options.
Unlimited paid time off to support work-life balance.
Annual learning and wellness benefit to support personal and professional growth.
Monthly book allowance to encourage continuous learning.
Career development opportunities within a growing global organization.
Inclusive, collaborative culture focused on innovation and teamwork.
Opportunity to make a meaningful impact in a fast-growing ecommerce technology space.