Senior Brand Manager

About the Role

You’ll own how the brand shows up across every channel, partnering with the VP of Brand Marketing to build integrated plans across retail, wholesale, and digital. The differentiating piece is omnichannel scope—retail and wholesale marketing being the rarer, higher-value skill this role gets to lead end-to-end. You’ll own the CRM and rebuild the planning systems and operating rhythms that were set up three years ago and no longer scale, leading alignment across creative, PR, retail, digital, and product. You’ll mentor the brand marketing team and set clear ownership along the way.

Responsibilities

• Shape and execute brand marketing strategy across all channels (retail, wholesale, digital).
• Lead end-to-end omnichannel marketing, with a focus on retail and wholesale.
• Own and evolve the CRM system to drive customer engagement.
• Rebuild and scale planning systems and operating rhythms for the brand marketing team.
• Align and collaborate with creative, PR, retail, digital, and product teams.
• Mentor and guide the brand marketing team, establishing clear ownership and accountability.

Requirements

• 7+ years in brand marketing, ideally at a senior manager or director level within fashion, lifestyle, or premium consumer brands.
• Experience running marketing across retail, wholesale, and digital—not just execution within one channel.
• Hands-on CRM ownership and experience building scalable processes.
• Preference for working in a small, design-led environment over a large corporate setting.
• Both a strategist and an operator, capable of driving vision while executing at a high level.

Pay

$140,000 - $170,000

Schedule

5 days a week in the studio.