Senior Brand Content Manager
Ladders · United States · 3 wk ago
RemoteRemoteMarketing$110k–$130k/yrFull-time
Remote – US based candidates only, no visa sponsorship available
About the role
This role will shape brand and customer engagement initiatives that strengthen market presence and business impact. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a Media environment.
Responsibilities
- Define and evolve overarching brand and product portfolio narratives for the company
- Develop and execute a thought leadership content strategy involving collaboration with executives and experts
- Create diverse campaign assets, from long-form research reports to social media content and video scripts
- Lead the video strategy, including development of brand and testimonial videos that clarify AI technology
- Oversee brand content across all channels, ensuring alignment with visual and verbal identity
- Collaborate with creative and marketing teams to support revenue and pipeline goals with cohesive content
- Establish editorial standards and proactive processes to ensure quality and speed in content delivery
Qualifications
- 8+ years in brand marketing, content strategy, or creative copywriting, especially in B2B or enterprise SaaS
- Expertise in crafting differentiated, compelling narratives from complex technology concepts
- Experience in producing diverse content formats: long-form like ebooks and reports, as well as short-form like social media posts and video scripts
- Background in leading thought leadership initiatives, including interviewing executives and ghostwriting
- Strong analytical skills to leverage data for refining content strategy and its impact on pipeline
- Exceptional project management abilities to handle multiple high-priority campaigns effectively
- Capacity to perform in a fast-paced environment with a collaborative approach to teamwork
Pay
$110,000 – $130,000 annually
Benefits
- Collaborative work environment with opportunities to partner across departments
- Chance to shape the voice of a leading company in the AI GTM space
- Access to advanced tools and resources for content creation and management
- Potential to enhance personal portfolio through narrative-driven campaigns and projects