Senior Art Director
VML · Miami, FL · 2 mo ago
HybridArt & CreativeFull-time
About the role
The role is for an Intermediate Art Director at VML, part of WPP, a leading creative company that combines brand experience, customer experience, and commerce.
Responsibilities
- Art direction for campaigns and projects from concept through delivery across digital, social, video, print, experiential, and OOH.
- Develop visual concepts, mood boards, storyboards, and style frames that align with brand strategy and messaging.
- Ensure consistency and quality against brand standards.
- Present work to stakeholders, articulate rationale, and incorporate feedback.
- Quality-check design deliverables, ensuring accuracy in layout, typography, colour, and production specs.
- Participate in pre-production, shoots, and post-production reviews.
- Partner with copywriters to craft cohesive narratives; collaborate with marketing, product, and UX teams to align creative with business goals.
- Manage multiple projects simultaneously.
- Apply accessibility and inclusivity standards in visual design across platforms.
Qualifications
- 4-5 years of professional experience in art direction or visual design within an agency or in-house creative team.
- A strong portfolio showcasing concept-driven work, integrated campaigns, and digital-first design.
- Strong knowledge of typography, layout, composition, color theory, and visual storytelling.
- Comfortable presenting to senior stakeholders and defending creative decisions with data and insight.
- Understanding of production processes: digital specs, print/prepress, motion/video deliverables.
- Familiarity with accessibility guidelines (e.g., colour contrast, legibility) and best practices for various platforms.