Senior Analyst, Creative Analytics

Locations

• Vancouver, British Columbia, Canada
• Austin, Texas, United States of America

Role Detail

The Office of the CXO drives effectiveness across the EA Experiences organization with a focus on business operations, fan intelligence, and technology solutions. Within this group, the Fan Intelligence team delivers insights that deepen understanding of player behavior, audience trends, and engagement across EA’s portfolio. We partner with franchise and marketing teams to connect audience insights with content and creative performance.

Reporting Line

Director, Franchise Marketing Analytics

Workplace Type

Hybrid (Vancouver or Austin)

Compensation and Benefits

The ranges listed below are what EA in good faith expects to pay applicants for this role in these locations at the time of this posting. Pay offered will be determined based on a number of relevant business and candidate factors (e.g. education, qualifications, certifications, experience, skills, geographic location, or business needs).

• British Columbia ($92,900 - $129,200 CAD)

Pay is just one part of the overall compensation at EA. For Canada, we offer a package of benefits including vacation (3 weeks per year to start), 10 days per year of sick time, paid top-up to EI/QPIP benefits up to 100% of base salary when you welcome a new child (12 weeks for maternity, and 4 weeks for parental/adoption leave), extended health/dental/vision coverage, life insurance, disability insurance, retirement plan to regular full-time employees. Certain roles may also be eligible for bonus and equity.

About Electronic Arts

We’re proud to have an extensive portfolio of games and experiences, locations around the world, and opportunities across EA. We value adaptability, resilience, creativity, and curiosity. From leadership that brings out your potential, to creating space for learning and experimenting, we empower you to do great work and pursue opportunities for growth.

About the role

You will lead creative analytics initiatives that connect fan behavior with content performance, shaping marketing strategy and improving creative effectiveness across franchises.

Responsibilities

• Lead analysis across player, media, and social datasets
• Evaluate creative effectiveness across trailers, campaigns, and creators
• Build scalable dashboards and creative measurement frameworks
• Synthesize audience and content data into actionable insights
• Guide partners on content strategy, budgets, and asset planning
• Embed analytics into creative and campaign workflows

Requirements

• Bachelor’s degree in STEM, economics, or related field
• 5+ years of analytics experience in marketing, media, or product analytics
• Advanced SQL skills across multiple data sources
• Experience with statistical modeling (regression, experimentation)
• Experience using R or Python for modeling and analysis

Qualifications

• Experience analyzing creative or marketing performance
• Advanced data visualization and dashboard design
• Experience with media measurement or experimentation frameworks
• Experience influencing decisions through data
• Experience working with global, cross-functional teams

Skills

• Experience working with global, cross-functional teams

Benefits

• Vacation (3 weeks per year to start)
• 10 days per year of sick time
• Paid top-up to EI/QPIP benefits up to 100% of base salary when you welcome a new child (12 weeks for maternity, and 4 weeks for parental/adoption leave)
• Extended health/dental/vision coverage
• Life insurance
• Disability insurance
• Retirement plan to regular full-time employees
• Certain roles may also be eligible for bonus and equity

Post To

• External careers site
• Internal careers site