Senior Analyst/ Associate Manager, Marketing Strategy (Bangkok based/ Relocation provided)
About the role
The Marketing team at Agoda is highly data-driven and focuses on developing at-scale, measurable marketing programs designed to improve the lifetime value of Agoda customers. The team combines a blend of analysts, marketing strategists, and data scientists, collectively building a team that thrives on data, creative ideas, and technology.
Responsibilities
- Experiment with ads/campaign structures and bidding& pricing strategies on partners such as Google, Bing, Tripadvisor, Trivago and other search engines. Adapt to new product features and roll out changes from successful tests.
- Analyze vast amounts of data generated by experiments, develop predictive models using data science techniques (e.g., understanding impact on bookings from large scale TV campaigns or demand elasticity from pricing optimization), and liaise with product teams on implementation roadmap.
- Build dashboards to track performance, derive insights, understand growth levers, and communicate recommendations via presentations to stakeholders.
Requirements
- Bachelor’s degree or higher from top university in a quantitative subject (computer science, mathematics, engineering, business, or science)
- Excellent verbal and written communication skills in English
- 2+ years experience in data crunching from top-tier consulting, investment banking, private equity, or strategy/business for a fast-growing global tech company
- Experience in one or more data analysis packages or databases (SAS, R, SPSS, Python, VBA, SQL), and visualization tools (Tableau, Power BI)
- Ability to move fast and make decisions on objective evidence rather than subjective gut feel
- Innate desire to take ownership, make an impact, and influence outcomes
- Excellent organizational skills, attention to detail, and ability to work independently
Qualifications
- Experience in digital marketing or ecommerce
- Experience with A/B testing and other testing metrics
- Strong presentation and negotiation skills
- Skills that foster collaboration and team spirit
Skills
- Data representation
- Data analysis
- SQL
- Data analytics
- Analytics (Python programming language)
- Data mining
- Data science
- R (programming language)
- Tableau
- Analytical skills
- Data visualization
- Databases
- Business analysis
- Business intelligence (BI)
- Microsoft SQL Server
- Machine learning
- Statistics
- Power BI
Benefits
Agoda offers competitive compensation and benefits, including:
- Flexible work schedule
- Health insurance
- Retirement plans
- Professional development opportunities
- Employee recognition programs
Pay
Compensation is commensurate with experience and qualifications.
Schedule
Full-time position available.
Company Information
Agoda is a leading provider of travel services, connecting people to destinations and experiences worldwide. We are part of Booking Holdings [NASDAQ: BKNG] and have a diverse team of over 7,000 people from 90 countries, working together in offices around the globe.
Equal Opportunity Employer
At Agoda, we are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
Application Instructions
To apply for this job, please visit our careers page and follow the instructions there.