Jobs · Marketing · New York

Senior Account Strategist, Health Vertical

People Inc. · New York, NY · 2 wk ago
Marketing$85k–$100k/yrFull-time

About the role

We’re looking for a Senior Account Strategist to play a key role in driving growth across new and existing pharmaceutical and healthcare partnerships. This individual will lead strategic campaign planning and execution across complex accounts while mentoring and partnering closely with Associate Account Strategists to support day-to-day account management and team development.

Responsibilities

  • Lead strategic planning and execution across key pharmaceutical and healthcare accounts spanning Digital DTC & HCP, Point of Care, Print, AI, and other integrated media solutions.
  • Partner closely with Associate Account Strategists by providing guidance, mentorship, and support across campaign execution, client communication, and account management responsibilities.
  • Own pre-to-post sale campaign management and act as the subject matter expert across all aspects of campaign execution, optimization, pacing, and performance.
  • Deliver a high-touch, white glove client experience as a primary internal and external point of contact for strategic accounts.
  • Develop strategic media recommendations and proactively identify opportunities to optimize campaigns, improve client outcomes, and drive incremental revenue growth.
  • Present campaign performance insights, measurement results, and optimization recommendations to internal stakeholders and clients, helping inform future planning and upsell opportunities.
  • Leverage healthcare-focused measurement and attribution platforms, including Crossix and IQVIA, to analyze campaign effectiveness and communicate business impact to clients.
  • Ensure client strategy, KPIs, and expectations are clearly communicated and executed across Sales, Ad Operations, Analytics, Finance, and other cross-functional teams.
  • Partner with Ad Operations to ensure flawless campaign implementation, creative QA, optimization, and delivery management.
  • Monitor campaign pacing and performance closely, proactively troubleshooting issues and identifying opportunities to maximize client satisfaction and renewals.
  • Support operational excellence by reconciling billing and campaign delivery with internal and external finance teams.
  • Contribute to broader team and organizational initiatives by helping refine processes, improve workflows, and evolve digital health advertising capabilities.

Requirements

  • Bachelor's Degree
  • 4+ years of experience within an advertising agency, publisher, media company, or ad tech environment.
  • Experience supporting pharmaceutical, healthcare, or regulated-industry accounts strongly preferred.
  • Proven success managing complex digital campaigns and collaborating across cross-functional teams in a fast-paced environment.
  • Experience mentoring junior team members or guiding account support resources is a plus.

Qualifications

  • Strong understanding of digital advertising platforms and tools including GAM, Salesforce, and Microsoft Office Suite.
  • Familiarity with measurement, verification, and healthcare attribution platforms including Crossix, IQVIA, comScore, IAS, and DV.
  • Strategic and analytical thinker with strong troubleshooting and problem-solving abilities.
  • Advanced Excel skills preferred.
  • Exceptional communication and relationship-building skills with a strong focus on client success and collaboration.
  • Highly organized, proactive, and able to manage multiple priorities simultaneously.
  • Positive attitude, growth mindset, and passion for building innovative solutions within the healthcare advertising space.

Skills

  • Strong understanding of digital advertising platforms and tools including GAM, Salesforce, and Microsoft Office Suite.
  • Familiarity with measurement, verification, and healthcare attribution platforms including Crossix, IQVIA, comScore, IAS, and DV.
  • Strategic and analytical thinker with strong troubleshooting and problem-solving abilities.
  • Advanced Excel skills preferred.
  • Exceptional communication and relationship-building skills with a strong focus on client success and collaboration.
  • Highly organized, proactive, and able to manage multiple priorities simultaneously.
  • Positive attitude, growth mindset, and passion for building innovative solutions within the healthcare advertising space.

Benefits

The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: https://www.e-verify.gov/employees

Pay

Salary: New York: $85,000.00 - $100,000.00

The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance.

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