Senior Account Manager, SEM (Remote)

We need to output HTML fragment with sections: About the role (already heading), About You (maybe heading "About You" or "Qualifications"? The instruction: use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we need to map content accordingly. We have sections: About The Role (already heading). Then responsibilities list (bullet points). Then About You (qualifications/skills). Then Benefits. Then Pay (salary range). Then maybe Schedule (RTO policy). Also maybe "About Monks" is company description; could be omitted? It's substantive but not a required heading; we could include as a paragraph under maybe "About Monks" but not in list of headings. The instruction: include a section ONLY when the posting has real, specific content for it — never emit a heading followed by filler/placeholder text. So we can include About Monks as a

maybe without heading? But they said use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). It doesn't forbid other headings, but we should stick to those. Could treat "About Monks" as a

without heading. We need to remove boilerplate: the warning about payment, fraudulent job postings, etc. Also remove EEO etc. Also remove application instructions (like "Please protect your personal information", "While Monks may contact..." etc). Also remove duplicated lines. We need to preserve all substantive information: role description, responsibilities list, qualifications/skills, benefits, pay range, schedule (RTO policy), company description. We must not repeat job title as heading. Not include Job ID. We need to output only HTML fragment, no /, no markdown fences. Let's extract content. About The Role paragraph: "Our Sr. Account Managers, Paid Search are responsible for driving KPI improvements and developing cutting-edge strategies tailored to client goals. Your core responsibilities in this role include strategy development, tactical execution, and management of client relationships. Taking on clients in month 1, you will build & optimize Google and Bing search campaigns for a roster of B2B, lead generation, and/or ecommerce clients across various industriesClient assignments will be a mix of leading paid search efforts on small-spending clients and acting as a supporting paid search team member on medium to enterprise clientsDefine, monitor and analyze trends in clients’ KPIsDevelop both short & long term paid search strategy based on client-specific goalsActively test and analyze keywords, advertising copy, landing pages, campaign types and positioning to drive results in line with client's goalsCommunicate performance results and strategy recommendations to clients clearly & secure buy-in from decision-makersCreate slides with good design & strong storytelling for clientsCreate quarterly business reviews & other client-facing presentations that outline performance, insights from testing, and key strategic opportunitiesDelegate work to junior team members & provide clear direction & feedback when neededStay current on SEM industry trends, contribute to internal agency conversations around SEM (including but not limited to monthly department meetings, trainings, case studies, etc.)" We need to split into

prose and

• for list of duties. The paragraph includes many duties; we can convert each sentence into list items. Let's list duties: - Drive KPI improvements and develop cutting-edge strategies tailored to client goals. - Strategy development, tactical execution, and management of client relationships. - Take on clients in month 1, build & optimize Google and Bing search campaigns for a roster of B2B, lead generation, and/or ecommerce clients across various industries. - Client assignments will be a mix of leading paid search efforts on small-spending clients and acting as a supporting paid search team member on medium to enterprise clients. - Define, monitor and analyze trends in clients’ KPIs. - Develop both short & long term paid search strategy based on client-specific goals. - Actively test and analyze keywords, advertising copy, landing pages, campaign types and positioning to drive results in line with client's goals. - Communicate performance results and strategy recommendations to clients clearly & secure buy-in from decision-makers. - Create slides with good design & strong storytelling for clients. - Create quarterly business reviews & other client-facing presentations that outline performance, insights from testing, and key strategic opportunities. - Delegate work to junior team members & provide clear direction & feedback when needed. - Stay current on SEM industry trends, contribute to internal agency conversations around SEM (including but not limited to monthly department meetings, trainings, case studies, etc.). We could keep some as prose but better to list. Now About You: list of qualifications/skills. Paragraph: "The essentials: 2+ years of direct paid search client management including paid search strategy development, execution & client relationship managementPassion for crunching numbers, analyzing data, and navigating Excel/Google sheet spreadsheetsPossess high attention to detail and be able to execute with a high degree of accuracyPerformance Max experience is a mustHands-on product feed management and shopping experience a plusYou are a communication guru both on calls and through written communication‘Driven’ and ‘Innovative’ are attributes commonly associated with youYou are proactive & willing to raise your hand to support your team membersHighly collaborative & works well with a team4-year college degree or equivalent work experience" We need to split into list items. - 2+ years of direct paid search client management including paid search strategy development, execution & client relationship management - Passion for crunching numbers, analyzing data, and navigating Excel/Google sheet spreadsheets - Possess high attention to detail and be able to execute with a high degree of accuracy - Performance Max experience is a must - Hands-on product feed management and shopping experience a plus - Communication guru both on calls and through written communication - ‘Driven’ and ‘Innovative’ are attributes commonly associated with you - Proactive & willing to raise your hand to support your team members - Highly collaborative & works well with a team - 4-year college degree or equivalent work experience We could also treat some as skills. Now Benefits: list. Paragraph: "What We Offer Excellent, full coverage medical, dental, and vision insurance - more about our coverage here!Generous PTO and 15 company-wide holidays401k with company contributionPaid parental leaveWork-life balance with an emphasis on personal well-beingCareer growth in a disruptor space & entrepreneurial opportunities within the Monks network A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more!Authentic commitment to DEI efforts and sustainable growth. (Why Sir Martin Sorrell signed The Climate Pledge here!)" We need list items: - Excellent, full coverage medical, dental, and vision insurance - Generous PTO and 15 company-wide holidays - 401k with company contribution - Paid parental leave - Work-life balance with an emphasis on personal well-being - Career growth in a disruptor space & entrepreneurial opportunities within the Monks network - A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more! - Authentic commitment to DEI efforts and sustainable growth. Now Pay: Salary Range: $69,000—$81,000 USD. Also note that Monks may ultimately pay more or less; but we should include the range as given. The instruction: never emit a heading followed by filler/placeholder text like "commensurate with experience", "not specified", etc. Here we have actual numbers, so we can include Pay section. We could put

  Salary Range: $69,000—$81,000 USD

  under

  Pay

  . Now Schedule: Return to Office policy. Paragraph: "This role is subject to our Return to Office (RTO) policy. If you reside within a commutable distance of one of our office locations, you will be expected to work from the office a set number of days per week. The specific details, including the number of required office days, will be in accordance with the company’s then-current RTO policy, which is subject to change from time to time." We can put that as

  under

  Schedule

  . Now About Monks: company description. Could be a

  without heading or maybe under

  About Monks

  but not in list. Since they didn't forbid other headings, but they said use

  for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). It doesn't say we cannot use other headings, but to be safe we could just output as

  without heading. However they said "Use

  for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." This implies we should use those headings for sections; but we could also have other headings if needed, but better to stick to those. The About Monks description could be placed as a

  after Benefits maybe without heading. Or we could treat it as "About Monks" heading but it's not in the list; but it's okay? The instruction: "Use

  for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." It doesn't forbid other headings, but they gave examples. I'd include About Monks as a

  without heading to avoid extra heading. Now we need to remove boilerplate: the warning about payment, fraudulent job postings, etc. Also remove EEO etc. Also remove lines like "While Monks may contact potential candidates via LinkedIn, all applications must be submitted through our official website (monks.com/careers)." Also remove "Please note that we will never request payment..." etc. Also remove "As we continue to grow our teams..." etc. Also remove "At Monks, we believe in fostering an environment..." (that's EEO). Also remove "We are an equal-opportunity employer..." etc. Also remove "Monks has provided a compensation range..." (we kept salary range but we need to keep the range; the surrounding sentences about Monks may ultimately pay more or less, and salary offered based on job-related factors but not based on sex etc. Those are boilerplate? They are about compensation policy; maybe we should keep only the salary range line? The instruction: "Preserve ALL substantive information; do NOT invent or summarize away detail." The compensation policy sentences are substantive? They are standard boilerplate but maybe considered part of posting. However they might be considered boilerplate; but they are not explicitly listed as cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate. They are about compensation policy; not sure. Safer to keep them? The instruction: "Remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions." The compensation policy lines are not EEO; they are about compensation. Might be considered legal? Not sure. I'd keep them as they are substantive about pay. But we already have Pay section with range; we could add a

  after that: "Monks may ultimately pay more or less than the posted compensation range. The salary offered to the selected candidate will be determined based on job-related factors, but not based on a candidate’s sex or any other protected status." That seems okay. Now we need to ensure we don't duplicate lines. Now produce HTML. Structure:

  About the role

  Our Sr. Account Managers, Paid Search are responsible for driving KPI improvements and developing cutting-edge strategies tailored to client goals. Your core responsibilities in this role include strategy development, tactical execution, and management of client relationships.

  • Take on clients in month 1, build & optimize Google and Bing search campaigns for a roster of B2B, lead generation, and/or ecommerce clients across various industries