Senior Account Executive, Theatrical, Home Ent & Streaming
Amazon Ads offers a rich array of advertising solutions that help entertainment advertisers reach Amazon customers across a variety of premium marketing channels—including Amazon.com, Prime Video Streaming Ads, Fire TV, Twitch, Thursday Night Football, NBA on Prime, Alexa, and Amazon DSP. We start with the customer and work backwards in everything we do, including advertising.
This role sits in Amazon's "Theatrical, Home Ent, and Streaming" category. Example accounts include Disney, Universal, Warner Bros, Paramount, Sony, Lionsgate, A24, Neon, Disney+, Hulu, Netflix, FX, ABC, and other premium entertainment brands. We help theatrical advertisers drive high-impact awareness to moviegoers, maximize transactional video on demand (TVOD) sales on Prime Video, and support streaming partners in driving awareness and subscriptions.
About the role
As a Senior Account Executive in our Entertainment Vertical, you will report to a Sales Manager and leverage your 7+ years of ad sales experience in the entertainment industry to sell digital advertising solutions to studio and streamer media teams and their ad agencies. You will serve as the core owner for US investment, acting as a strategic partner to your assigned clients and selling a broad range of advertising solutions to help them achieve their business goals.
Responsibilities
- Navigate undefined or ambiguous custom entertainment programs externally and internally, earning trust from all partners along the way.
- Educate and evangelize the needs of your clients to internal partner teams and stakeholders to improve their success with Amazon.
- Deliver the highest level of sales and customer service to entertainment brand and performance media clients.
- Grow revenue from existing entertainment advertisers.
- Operate at "the speed of entertainment" by prospecting and fostering relationships with clients at all levels, including EVP and above.
- Drive deals to closure independently.
- Strategize longer-term partnership growth outside campaign-by-campaign deal-making.
- Understand Amazon's display, video, audio, and DSP advertising opportunities and tools to build relevant solutions for advertisers.
- Lead strategic discussions with entertainment client and agency leads.
- Align Amazon Ads capabilities with upcoming releases and pitch to clients and agencies.
- Act as the client's voice internally, evangelizing their needs to internal partner teams and Amazon publisher groups (IMDb, Amazon.com, Fire TV, Prime Video, Twitch, Live Sports, Alexa, etc.).
- Craft executive presentations and negotiation investment frameworks.
- Partner with account managers and creative campaign managers to ensure smooth campaign execution and uncover learnings.
About the team
This team manages advertisers in the studio category space as well as major DTC streaming advertisers. We are passionate about movies and TV shows and help studio and streaming partners maximize awareness to the right audiences and drive success.
Qualifications
Basic Qualifications
- 7+ years of B2B sales experience.
- Experience building customer relationships.
- Knowledge of the digital marketplace and understanding of the video competitive landscape.
Preferred Qualifications
- Experience building, executing, and scaling cross-functional programs or advertising campaigns from concept to completion.
- Experience using data and metrics to measure impact and determine improvements.
- Experience working in global media companies.
Pay
The base salary range for this position is $135,200.00 - $182,900.00 USD annually. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on experience, qualifications, and location.
Benefits
- Health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance, and optional supplemental life plans).
- Employee Assistance Program (EAP) and Mental Health Support.
- Medical Advice Line.
- Flexible Spending Accounts.
- Adoption and Surrogacy Reimbursement coverage.
- 401(k) matching.
- Paid time off and parental leave.
Learn more about our benefits at amazon.jobs/en/benefits.