Senior Account Executive, Creator Marketing
Zeno Group · New York, NY · Yesterday
Marketing$65k–$75k/yrFull-time
About The Role
- Creator Strategy & Partnership Management: Support the development and execution of creator marketing strategies by identifying, evaluating and managing creator partnerships that align with client objectives, audiences and campaign goals.
- Campaign Management & Execution: Lead day-to-day execution of creator campaigns, managing timelines, deliverables, creator communications and cross-functional coordination to ensure successful program delivery.
- Creator Relationships & Content Development: Build strong relationships with creators and talent representatives while providing guidance on creative execution, messaging, content development and campaign best practices.
- Measurement & Performance Insights: Monitor campaign performance, analyze results and develop reporting that translates creator program outcomes into actionable insights and recommendations.
- Integrated Communications: Partner with social, paid media, creative, analytics and account teams to develop integrated campaigns that connect creator content with broader communications and marketing strategies.
- Team Collaboration & Professional Growth: Support and mentor junior team members while contributing to a collaborative environment where people can learn, grow and do their best work.
About You
- 3+ years of experience in public relations, communications, integrated marketing or a related field within an agency or similar environment.
- At least 1 year of experience supporting creator marketing or influencer marketing programs.
- Experience identifying, evaluating and managing creator partnerships across paid, earned and hybrid campaigns.
- Strong understanding of the creator economy and major social platforms, including Instagram, TikTok, YouTube and emerging channels.
- Experience coordinating creator campaigns from planning through execution, including timelines, deliverables and relationship management.
- Experience supporting creator agreements, contract negotiations or campaign logistics.
- Strong understanding of FTC disclosure guidelines and creator marketing best practices.
- Experience measuring creator campaign performance, including engagement metrics, benchmarking and reporting.
- Familiarity with paid amplification and creator whitelisting strategies.
- Strong organizational, communication and project management skills with experience managing multiple priorities.
- Collaborative mindset with a passion for storytelling, innovation and helping brands build meaningful creator partnerships.
Preferred Qualifications
- Experience supporting integrated campaigns across paid, earned, owned and social channels.
- Experience working with leading consumer brands.
- Experience supporting B2B creator marketing programs.
- Experience with creator marketing platforms, social listening tools or campaign measurement solutions.
- Additional experience in social media strategy, paid media or content development.
Pay
$65,000 - $75,000 USD/yr.
Benefits
- Medical, dental and vision insurance with prescription plans, as well as short and long-term disability.
- Be Kind to Your Mind program: paid subscription to Headspace and access to mental health providers and other services through an employee assistance program.
- Employee resource groups to build communities for sharing and support.
- Generous vacation, paid holidays and self-care time.
- 401(k) plan, pretax flexible spending accounts, tuition assistance, life insurance and free access to a certified financial coach.
- ZenoFit program: monthly allowance to fund activities in your personal life that bring you joy and keep you healthy.
These and other benefits are available to non-temporary employees in the US.