Senior Account Executive

Gregory — named PR Agency of the Year by PR Daily and to PRWeek's Best Places to Work list — is seeking a Senior Account Executive to join our team. The ideal candidate excels at driving media relations and client communication, with a strong focus on managing media relations for multiple clients from idea conception through media outreach and securing opportunities. Interest or experience in the financial services industry is a plus. Candidates must be within commuting distance to our Boston or NYC office.

Responsibilities

• Proactively identify story opportunities and industry trends, and place stories in the media.
• Conduct media outreach, targeting high-value media contacts and directing junior staff.
• Write press releases, blog posts, media queries, bylines, and social media posts.
• Edit content to align with strategic campaign messaging and meet all compliance requirements.
• Brief clients on anticipated interview topics and themes, and prepare approved talking points in advance of appearances.
• Support the Vice President in onboarding new clients, including implementing scope of work, creating messaging matrices, and identifying short- and long-term campaign goals.
• Engage with clients via email, phone, video conference, or in-person, addressing concerns and recalibrating expectations as needed.
• Lead and participate in client calls and briefings, providing strategic input, analysis, and updates.
• Stay current on industry-specific issues, processes, terms, products, and regulations by following relevant media, blogs, and social feeds.
• Develop expertise in sophisticated issues impacting clients’ businesses and industries.

Requirements

• Undergraduate degree in communications, public relations, journalism, English, or a related field.
• Four to seven years of PR experience.
• Passion for media relations.
• Understanding of AI and its applications in supporting work.
• Superior verbal and written communication skills.
• Team-oriented attitude with the ability to collaborate across all levels.
• Strong client-service focus.
• Adaptability to changing priorities and attention to detail.
• Self-starter with a positive attitude.
• Strong organizational and multitasking skills.
• Proficiency in Google Workspace, Microsoft Office, and operational/productivity tools.

Benefits

• Competitive compensation and benefits package.
• Health insurance.
• 401(k) plan.
• Paid time off and paid holidays.
• Life insurance.
• Short-term and long-term disability insurance.