Senior Account Executive
Genius Sports · New York, NY · 2 wk ago
Business Development$120k–$130k/yrFull-time
About the role
This is a heavy, hands-on sales role. You will live inside your assigned holding-company agencies, working directly with client buying and planning teams, and building relationships across investment, strategy, and programmatic teams, to personally lead deals end-to-end. You'll work side-by-side with Sales Enablement, Ad Operations, and our Insights team to translate our products into solutions your clients need.
Responsibilities
- Own your pipeline and quota; exceed an individual quota across your assigned holding-company agency and brand-client portfolio.
- Personally source, lead, and close deals; run discovery, ideation, pitch, negotiation, and contracting.
- Build and maintain a healthy pipeline at 3x+ coverage; keep CRM (Salesforce) accurate and current at all times.
- Translate our Moments framework—Mindsets, Pre-Game anticipation, Real-Time In-Game, Post-Game sentiment—into clear, repeatable narratives that planners and media buyers can confidently pitch to their brand clients.
- Build and own day-to-day relationships across your assigned holding-company agencies: Investment Directors, Planning Directors, Programmatic Leads, Strategy Leads, Connections Planners, and brand-team contacts.
- Map and multi-thread each assigned agency: investment, planning, programmatic, strategy, and brand-aligned teams.
- Partner with the VP, Sales for your assigned holding company on holdco-level joint business plans; execute the agency-level workstreams that bring those plans to life.
- Serve as the day-to-day point of contact for your accounts and the liaison to Genius Ad Ops, Insights, and Client Services for flawless campaign execution.
- Drive expansion of our audience and moments solutions across every buying method your holding company uses: programmatic, PMP, and direct/guaranteed, working hands-on with the agency's buying and planning teams.
- Partner with Account Management to ensure retention and renewal for every client in your book; build the case for year-over-year growth.
- Operate with discipline: weekly pipeline reviews, accurate forecasts (within ±10%), tight follow-up, and clean CRM hygiene.
Requirements
- 7+ years selling advertising, ad-tech, or media to agencies, with direct experience inside a major holding-company ecosystem (Omnicom, WPP, Publicis, IPG, Dentsu, or Independent Agencies).
- Track record of personally closing six- and seven-figure annual agency deals and consistently hitting individual quota.
- Strong, current relationships at holding-company agencies; Investment Directors, Planning Directors, Programmatic Leads, and brand-team contacts.
- Deep fluency in the modern media stack: CTV, programmatic, social, addressable, attention/measurement, and the agency P&L.
- Comfort selling complex, data-driven products; ability to make signal-based, moment-based advertising feel simple to a planner.
- Operating discipline: forecast accuracy, CRM hygiene (HubSpot or Salesforce), pipeline management, and a real point of view on agency sales processes.
Qualifications
- Experience selling sports media, sports data, or fan-engagement products to major holding companies.
- Existing relationships at holding-company brand clients (CPG, QSR, auto, financial services, telco).
- Background in CTV, programmatic, or attention/outcomes-based media sales.
- Prior experience working under a Holdco lead in a structured holding-company sales model.
Pay
This role offers an annualized salary of $120,000 – $130,000, plus variable compensation.
Benefits
Eligibility for Genius Sports Group’s benefits plan. We’re committed to supporting employee wellbeing and helping you grow your skills, experience and career.