Senior Account Director

Responsibilities

• Serve as the primary liaison between clients, internal agency teams and third-party partners to maintain clear, transparent communication and alignment across all stakeholders, with a goal of retaining and growing clients.
• Build and maintain strong client relationships at both executive and management levels, as well as positive relationships with vendors, contractors and third-party partners.
• Identify and pursue opportunities for organic client growth and upsell and cross-sell within client organizations.
• Lead client strategies and idea-generation to help clients exceed their marketing and business goals.
• Collaborate with Strategy, Media, Campaign Management, Technology, Ad Ops and other agency departments to develop and execute client strategies, action plans, budgets, and estimates.
• Oversee the management and execution of client projects and campaigns, ensuring deliverables are completed according to agency and client expectations, timelines, budgets and goals.
• Manage client Statements of Work, Change Orders, and project scope to ensure work remains aligned with approved deliverables, budgets and timelines.
• Obtain necessary client approvals and prepare Statements of Work, Change Orders, meeting agendas, follow-up communications, campaign wrap reports and other client-facing documentation (working with a Project Manager).
• Oversee client processes and deliverables, ensuring internal processes and best practices are followed to support efficient, high-quality execution (working with a Project Manager).
• Monitor campaign and project progress, proactively identify potential risks or challenges, and develop and implement solutions to keep work moving forward.
• Follow up on identified issues and action items to ensure solutions are implemented and commitments are carried through to completion.
• Coordinate monthly billing and invoice reconciliation to ensure accurate and timely financial management.
• Identify and contribute ideas to improve the quality, efficiency and effectiveness of team and agency processes and work.

Requirements

• 4+ years of successful client management experience within an agency environment, preferably with clients in the Health/Pharma, Financial Services, CPG, Travel & Tourism, or Retail industries.
• Comprehensive understanding of paid media, SEM, Social, email, SMS, and marketing automation strategies and tactics; digital measurement, reporting and analytics techniques, media and marketing optimization.
• Demonstrated management expertise on multifaceted, large scale marketing projects.
• Ability to manage multiple projects concurrently; detail-oriented, self-directed and able to set priorities.
• A team player who also works well independently, thinks creatively, solves problems and takes initiative.
• Superior presentation and strategic writing skills.

Qualifications

• Undergraduate Degree required.