Senior Account Director

About the role

The Senior Account Director is a senior client leadership role within Merkle’s Account Management function, focused on Data Driven Marketing. This role sits at the intersection of relationship depth, commercial discipline, and proactive advisory, the point where client trust is earned and account momentum is built.

Responsibilities

• Build and sustain trusted, multi-threaded client relationships that position Merkle as an indispensable partner, understanding each client’s business model, competitive dynamics, and strategic priorities well enough to lead with insight, not just respond to requests.
• Bring forward-looking perspective to clients before they ask. Identify emerging needs, flag risks early, and connect client challenges to Merkle capabilities and alliance partner solutions.
• Navigate complex stakeholder environments, managing alignment across client buyers, delivery leads, technology partners, and senior sponsors while serving as the connective tissue between client expectations and internal execution.
• Own the commercial health of your clients: revenue forecasting, scope monitoring, change order execution, and Salesforce accuracy, ensuring your engagements are financially sound and transparently documented.
• Contribute to renewal strategy and account growth planning in partnership with Client Partners and Growth teams, including identifying and developing expansion opportunities.
• Provide clear strategic context to delivery teams, translating client priorities into actionable direction that enables better execution and keeps work connected to what the client actually cares about.
• Develop and coach junior account team members, sharing knowledge and modeling strong account management practice.

Qualifications

• 10+ years of experience in account management or client services within a digital agency, consulting firm, or technology services organization.
• Demonstrated experience supporting or leading client programs including CRM, loyalty, email marketing, audience segmentation, or campaign execution.
• You understand how these programs are built and delivered and can discuss them credibly with client stakeholders.
• Proven ability to manage and grow senior client relationships, with a track record of client retention and organic account growth.
• Commercial acumen: comfortable with revenue forecasting, scope and margin conversations, and the financial mechanics of a services engagement.
• Exceptional communication and stakeholder management skills. You can adapt your approach from a day-to-day project conversation to a senior client business review without losing your point of view.
• Experience partnering with Project Managers or Delivery leads on complex, multi-workstream engagements; you understand how the AM/PM partnership works and know how to make it effective.
• Proficiency in Salesforce or equivalent CRM for pipeline management, forecasting, and account documentation.
• Familiarity with one or more leading marketing automation or CRM platforms.
• Demonstrated ability to develop junior talent and contribute to team culture beyond your own client engagements.

Additional Information

The annual base salary range for this position is $119,000 - $158,750. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law. Additionally, this position is eligible for discretionary incentive compensation.

Benefits available with this position include: Medical, vision, and dental insurance, Life insurance, Short-term and long-term disability insurance, 401(k), Flexible paid time off, At least 15 paid holidays per year, Paid sick and safe leave, and Paid parental leave.