Segment Manager

Essential Duties and Responsibilities

• Creates and executes the go-to-market strategy for the Carbide Round tools business in APAC.
• Develops and manages product roadmaps and portfolio strategy.
• Analyzes and recommends new or modified channels.
• Identifies, supports, and drives plans to develop key growth markets, customers, and geographies.
• Builds supplier relationships and align their capabilities with market needs.
• Oversees operations and scales business as complexity increases.
• Drives product development initiatives with R&D, Process and operations teams to complement the sourced portfolio with differentiated products manufactured by Hyperion, relevant to APAC.
• Collaborates with commercial teams to drive go-to-market strategies.
• Creates compelling value based sales arguments and sales training materials to drive product line performance.
• Manages product life cycle from development of requirements, to product development, launch, sustaining and phase out.
• Develops and implements product plans which coordinate all elements of product profitability, including breadth of product offerings, pricing strategy, inventories, etc., with goal of increasing contribution margin.
• Collaborates and communicates with R & D, Operations, Marketing and Sales to develop products/product enhancements, pricing, marketing, sales tools and life cycle plans to successfully drive business growth and increase market share.
• Develops strategies for new product introductions.
• Develops product launch plans to drive rapid sales ramp to target customers.
• Executes product launch schedules and takes ownership of marketing plan.
• Ensures maximum return on new product development investment by prioritizing product development projects based on potential growth and resource intensity.
• Forecasts sales volume requirements and actively participates in developing a forecast and managing inventory.
• Frequently engages with partners and customers across Asia.
• Conducts insightful voice of the customer analysis to identify customer satisfaction, needs and perceived and unknown customer dissatisfactions.
• Understands and articulates product and customer requirements by analyzing customer applications, market size and projected market growth.
• Supports product placement by describing key features of the applications and points of differentiation.
• Develops and monitors key performance indicators (KPIs) such as revenue vs. plan, contact rate, quote closure rate, number of successful trials and gross profit percentage.
• Achieves business objectives.
• Understands industry trends and technology innovation.
• Develops a deep understanding of target markets and the competitive landscape.
• Maintains close and regular contact with sales managers, customers, and distributors.
• Works with marketing team, other segment managers and R&D team to build application notes for new and existing applications.

Qualifications

• B-Tech or M-Tech in Mechanical or Materials Engineering / MBA preferred.
• Entrepreneurial mindset.
• At least 10 years commercial experience, product management desired, with extensive customer interaction.
• Proven track record of setting aggressive targets and meeting business goals through team interaction and involvement.
• Outstanding leadership, communication and interpersonal skills.
• Experience in manufacturing or supplier engagement.
• Experience of working in Hard Material segment will be an added advantage.
• Demonstrated success in delivering market share, sales growth and profitability.
• Demonstrated expertise in strategic planning.
• Strong experience in product management and product development.
• Demonstrated ability to collaborate on cross functional and global projects.
• Proficient computer skills required.
• 25–30% travel (primarily within Asia).