Sales Promotion Manager
Griffin Media · Oklahoma City, OK · 1 mo ago
Business DevelopmentFull-time
Job Summary
The Sales Promotion Manager is responsible for developing and executing promotional campaigns to support the sales team and increase the visibility of advertising products and services. This role works closely with both the marketing, content, and sales departments to create compelling promotions that drive revenue growth and enhance client relationships.
Job Responsibilities
- Execute sales promotions by working seamlessly with other Griffin divisions, departments, and external vendors.
- Demonstrate attention to detail and understand the importance of meeting deadlines and benchmarks.
- Develop and lead execution of station and company sales projects.
- Effectively manage their own timelines and deadlines to meet overall company objectives and goals.
- Develop and implement sales-driven promotional campaigns that support the company's advertising products and services.
- Collaborate with the sales team to identify promotional opportunities and design campaigns that meet client and business objectives.
- Work closely with the VP of Marketing to align sales promotions with the overall marketing strategy and brand positioning.
- Plan and execute on-air, digital, and social media promotions that enhance client visibility and drive audience engagement.
- Cook up and coordinate promotional activities, including contests, giveaways, sponsorships, and events, to generate excitement and increase brand awareness.
- Track and analyze the effectiveness of sales promotions, providing insights and recommendations to optimize future campaigns.
- Manage promotional materials, ensuring consistency in messaging, branding, and presentation across all platforms.
- Aid the sales team in creating promotional presentations, sales collateral, and other marketing materials for client pitches and campaigns.
- Coordinate with external partners and vendors to ensure the successful execution of promotional events and campaigns.
- Stay current on industry trends, competitor activities, and emerging promotional techniques to keep the company's sales efforts innovative and competitive.
- Perform other job-related duties as assigned, including driving an automobile for company business.
Job Schedule
This is a full-time position primarily working 40 hours per week. You may also be called upon at times to fill in other hours and days of the week to help cover vacations, illnesses, breaking news, severe weather, or special projects/events. This position is not eligible to work remotely.
Qualifications
- Essential Qualities: Humble, Hungry, Smart (People Smart), Positive Attitude, Sense of Urgency.
- Skills And Requirements: Bachelor’s degree in Sales, Marketing, Communications, or related field, 4+ years of experience in sales promotions, marketing, or related roles, preferably in a broadcast or media environment, Strong understanding of promotional strategies and sales-driven marketing, Excellent project management skills with the ability to handle multiple campaigns and deadlines, Strong collaboration and communication skills, Creative mindset with a strong attention to detail and problem-solving abilities, Familiarity with digital and social media marketing platforms and techniques, Experience in the broadcast media industry preferred, Knowledge of digital marketing tools and sales platforms preferred, Valid Oklahoma driver’s license and acceptable driving record, Physical and mental requirements including: ability to verbally communicate in English, ability to read computer monitor information (words and data), ability to hear detailed spoken word, ability to remain sedentary and to travel to work location, ability to perform manual dexterity tasks with hands, fingers, ability to analyze data, concentrate, reason, and write, ability to perform under emotional stress, ability to lift 50 pounds unaided.