Sales Operations Associate Manager

About the role

Join BIC World, a community of brands dedicated to creating ingeniously simple and joyful products for over 75 years. The company’s culture encourages a “roll up your sleeves and get the job done” mindset, empowering self‑starters, problem solvers, and innovative thinkers. The Assistant Manager, Sales Operations will support the North America Commercial organization as a key operational partner, leading national trade shows, maintaining the product catalog, and supporting sales enablement initiatives. This role reports directly to the Director of Commercial Operations and collaborates across Sales, Marketing, Product Development, Supply Chain, Finance, and external vendors.

Responsibilities

• Lead National Trade Shows & Commercial Events
  • Plan and execute 3–4 national convenience trade shows and 2–3 industry events each year from start to finish.
  • Manage all aspects of trade show project planning, timelines, and execution.
  • Partner with third‑party exhibit vendors to oversee booth design, graphics, logistics, installation, and dismantle.
  • Coordinate weekly planning meetings and project kickoffs.
  • Manage booth services including electrical, internet, rigging, furniture rentals, shipping, and material handling.
  • Register BIC as an exhibitor and coordinate attendee registrations and hotel accommodations.
  • Collaborate with Marketing to develop booth graphics and digital displays.
  • Coordinate product shipments, booth inventory, and event materials while ensuring compliance with shipping regulations.
  • Manage trade show budgets, invoices, and post‑event reconciliations.
  • Lead post‑show debriefs to capture learnings and identify improvement opportunities.
• Support Sales & Commercial Operations
  • Own and maintain the product catalog across multiple product categories, ensuring accuracy and consistency.
  • Support delivery and coordination of sales training programs.
  • Manage trade advertising activities and related administrative processes.
  • Coordinate product samples, customer giveaways, promotional materials, and branded swag.
  • Assist in planning and execution of the annual NAM Commercial Meeting.
  • Partner cross‑functionally on projects that improve commercial operations and sales effectiveness.
  • Provide operational support for ad‑hoc Commercial and Sales initiatives.

Requirements

• Bachelor’s degree required.
• 2–3 years of experience in Sales Operations, Commercial Operations, Project Management, Event Management, or a similar role within a Consumer Packaged Goods (CPG) organization.
• Strong project management skills with the ability to manage multiple priorities simultaneously.
• Excellent organizational skills with exceptional attention to detail.
• Ability to build strong cross‑functional relationships and collaborate with internal and external partners.
• Strong communication and interpersonal skills.
• Analytical mindset with solid problem‑solving and decision‑making abilities.
• Proficiency in Microsoft Excel and the Microsoft Office Suite.
• Ability to work independently while managing competing deadlines in a fast‑paced environment.

What Success Looks Like

• Execute national trade shows and commercial events on time, on budget, and with a high level of quality.
• Serve as a trusted operational partner to Sales, Marketing, Product Development, Finance, and Supply Chain.
• Maintain an accurate, up‑to‑date product catalog that supports commercial excellence.
• Ensure sales teams have the tools, materials, and operational support they need to be successful.
• Anticipate challenges, solve problems proactively, and keep projects moving forward.
• Continuously identify opportunities to improve processes, increase efficiency, and enhance the overall commercial experience.
• Demonstrate ownership, accountability, and a customer‑first mindset while balancing multiple priorities.

Travel

Approximately six trips per year, primarily for national trade shows, commercial meetings, and key customer events. The role will be based at BIC’s North America headquarters in Norwalk, Connecticut, scheduled to open in 2027, supporting a hybrid work model.