Jobs · Business Development · Michigan

Sales Manager

Lodgco Hospitality · Grand Rapids, MI · 3 wk ago
On-siteBusiness DevelopmentFull-time

JOB SUMMARY

The Sales Manager is responsible for creating and executing the overall sales strategy for the property.

ESSENTIAL JOB FUNCTIONS

  • Develop and execute marketing and sales strategies for each hotel/deployed segment (Marketing Plan, Quarterly action plans)
  • Execute key brand initiatives
  • Demonstrate guest service by responding to guests’ needs promptly and with enthusiasm
  • Knowledge of all corporate and group business in the market and where that business stays
  • Solicit new business from key demand generators by deployed segment
  • Identify and maintain communications with the hotel’s key accounts and re-solicit repeat business
  • Attend local networking, trade show, and CVB events
  • Market the hotel through local advertising, blitzes, direct mail, etc.
  • Read and understand sales budgets while meeting and/or exceeding budgeted revenue
  • Participate in weekly revenue meetings
  • Complete Displacement Analysis as needed
  • Complete weekly and monthly sales reports
  • Analyze competition’s strengths and weaknesses for each market segment
  • Meet or exceed weekly/month activity goals (site tours, sales calls, tele-prospecting and cold calls)
  • Maintain account files in sales CRM with all activities tracked for each account
  • Create customer correspondence as required – sales agreements, proposals, bi-annual account reviews and thank you letters
  • Confirm all groups and meeting details prior to arrival
  • Greet meeting/event contacts for each meeting and confirm clients’ expectations. (GM/AGM to assist)
  • Maintain a tracking system for all meetings and groups. All groups are to be loaded in the sales CRM
  • Build and maintain group blocks
  • Hold front desk accountable for accurate account tracking in reservation system
  • Complete and distribute group resumes to the operations staff prior to the posting of the weekly schedules to ensure proper staffing levels

COMPETENCIES

  • Customer/Client focus with ability to negotiate and close sales
  • Time management and problem-solving abilities
  • Excellent verbal communication, phone, and presentation skills
  • Self-motivated, well organized, and goal-oriented
  • Business acumen and computer software skills

REQUIRED/PREFERRED EDUCATION AND EXPERIENCE

  • 1-2 years of sales experience, preferably in hospitality
  • Hospitality or business degree is a plus

BENEFITS

  • Career development & work-life balance
  • Paid time off
  • Travel and hotel discounts
  • Health, dental, & vision insurance
  • 401(k) with company match
  • Bonus Potential

ADDITIONAL ELIGIBILITY QUALIFICATIONS

  • Valid driver’s license and safe driving record – satisfactory criminal background screening required – professional references

EEO STATEMENT

In accordance with all applicable local, state, and federal laws, Lodgco is committed to a policy of nondiscrimination and equal employment. This policy requires that all decisions involving hiring, promotion, transfer, compensation, benefits, training, discipline, and all other personnel practices and terms or conditions of employment will be made without regard to race, color, religion, sex, age, national origin, disability, genetic information, height, weight, marital status, veteran status, sexual orientation or any other protected characteristic under state, federal, or local law. Lodgco also prohibits retaliation against any employee because the employee has engaged in an activity that is protected under state, federal, or local law.

NOTICE OF E-VERIFY PARTICIPATION

Lodgco Hospitality participates in E-Verify to confirm the identity and employment authorization of individuals hired to work in the United States. Before submitting this application, please review the following documents: E-Verify Notice of Participation Right to Work By continuing with this application, you acknowledge that you have been informed of our participation in E‑Verify and have had the opportunity to review these notices.

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