Sales General Manager - Sports and Fitness

Bonus based on performance

• Paid time off
• Training & development
• Competitive salary

Full-Time | On-Site | Base Salary + Commission + Bonuses.

• Own sales and revenue growth
• Generate, manage, and convert leads into memberships
• Closely close 60%+ of qualified consultations
• Own all membership sales, personal training sales, retention, and front-desk conversion
• Oversee POS setup, billing, contracts, and promotions

Lead and develop the team

• Run weekly 1:1s and staff meetings focused on sales performance and accountability
• Recruit, train, and coach staff to hit revenue and service goals
• Lead from the front as a first-one-in, last-one-out leader

Manage the business

• Own the facility P&L, budgets, and financial performance
• Review monthly financials with ownership, line by line
• Track KPIs including leads, close rate, retention, and revenue growth

Deliver the D1 brand experience

• Serve as a key point of contact for members and families
• Ensure a world-class experience for youth athletes, adults, and professionals
• Support special events, community outreach, and brand activations

Associate degree or equivalent experience

3+ years of sales leadership or management experience

Proven ability to generate leads and close sales

Experience in fitness, gym, retail, or service-based operations

Confident, energetic leader who thrives under pressure

Free membership in a state-of-the-art D1 Training facility

Continuing education through company-sanctioned events

A high-performance culture focused on growth, accountability, and teamwork

About the role

D1 Training is an emerging fitness franchise, that is growing rapidly. D1 Training has over 80 facilities open and 180+ in development. At D1 Training, we inspire and motivate athletes to reach their goals. At D1, we believe in training the entire body as a unit to produce optimal human performance. No gimmicks, no fads; we utilize trusted and proven training techniques used to build the world’s best athletes and deliver the, in age-appropriate programs led by our expert coaches. Nothing at D1 is random. Every workout, every day follows a strategic 8-week training cycle that is meticulously planned and backed by sports science. What began as training solely for the aspiring youth athlete, matured into fitness training for adults as well.