Sales Executive, MICE, Guest Relations

Commercial roles in revenue and sales are among the better-paid positions in Bulgarian hospitality in 2026, as hotels professionalise pricing and chase direct and corporate bookings. Most positions are based in Sofia and the larger resort operations along the coast and in Bansko. Employers include hotel groups and individual four and five-star properties building revenue and sales functions.

Pay

For Sales Executive, MICE, and Guest Relations roles in Sunny Beach, salaries typically range from 1,000 EUR to 1,790 EUR gross per month, with an average gross salary of around 1,390 EUR. Higher salaries follow revenue-management or sales experience, familiarity with distribution and booking channels, data and pricing skills, and a record of driving occupancy and rate.