Sales Development Representative (US based)
About the role
This US-based role reports directly to our senior leadership team and is built for a confident, creative sales rep with a proven track record of turning thought leadership into revenue.
Responsibilities
- Transform 12-15 annual speaking engagements and 6 to 8 live events into high-value MQL pipelines.
- Develop and execute sophisticated pre-conference, at-conference, and post-conference outreach and engagement strategies.
- Create "hand-crafted" email sequences with deep, personalized enrichment that lead with value and compel meaningful engagement.
- Design and implement multi-touch nurture campaigns to convert our 10k+ email subscribers into qualified leads.
- Leverage Clay, Claude or similar tool or workflow, data enrichment tools (Zoominfo, Apollo, etc.), or other automation platforms to build targeted prospect lists.
- Implement sophisticated scraping and data enrichment workflows to identify high-value prospects.
- Create automated nurture sequences that feel personal and value-driven.
- Build and maintain complex lead scoring models and attribution tracking CRM excellence.
- Work with other members of the marketing team to develop dashboards and reports that track SDR pipeline performance and campaign effectiveness.
- Build and maintain automation workflows that scale personalized outreach.
- Generate a minimum of 10 high-quality MQLs per month after initial ramp period.
- Proactively identify and propose new offer opportunities, strategic partnerships, and market analysis.
- Cultivate relationships with industry influencers, conference organizers, and strategic partners.
- Develop thought leadership amplification strategies that extend our industry reach.
- Focus on quality metrics over vanity metrics—engagement over opens, conversations over clicks.
- Thrive in a fast-paced environment and be comfortable working independently.
Requirements
Must-have expertise: Proven Track Record, CRM Mastery, GTM Automation, Thought Leadership Leverage, Conference Strategy, Data Excellence, Relationship Building, Strategic Thinking, Proactive Leadership, Creative Problem Solving, Results-Driven, AI Enthusiasm, Next-Level Technical Skills, Industry Experience.
Qualifications
- Proven Track Record: 5+ years of B2B sales development with demonstrated success generating MQLs for professional services ($100K+ deal sizes).
- CRM Mastery: Advanced proficiency CRM management, marketing automation, custom reporting, and complex workflow creation.
- GTM Automation: Hands-on experience with Clay, Claude, data enrichment tools, scrapers, and automation platforms.
- Thought Leadership Leverage: Proven ability to convert speaking engagements, virtual events, webinars, and thought leadership content into qualified leads.
- Conference Strategy: Experience developing and executing conference-based lead generation strategies with measurable ROI.
- Data Excellence: Advanced proficiency in Excel, Google Suite, data visualization tools, and analytics platforms.
- Relationship Building: Genuine passion for helping prospects and building long-term business relationships.
- Strategic Thinking: Ability to see the big picture and develop sophisticated multi-channel campaigns.
- Proactive Leadership: Takes initiative to identify opportunities and propose solutions without being asked.
- Creative Problem Solving: Thinks outside the box and challenges conventional approaches.
- Results-Driven: Focuses on quality metrics over vanity metrics—engagement over opens, conversations over clicks.
- AI Enthusiasm: You don't just use AI tools, you build with them—constantly testing new ways to make prospecting and outreach faster, smarter, and more personal.
- Next-Level Technical Skills: Experience with advanced automation platforms (n8n, Make), Proficiency with Apify, Phantom Buster, or similar data extraction tools, Knowledge of SEO/content marketing industry trends and key players.
- Industry Experience: Background in marketing agencies, particularly AI Search or SEO or content marketing, Experience working with enterprise-level B2B prospects, Track record of successful expertise-lead generation in professional services.
Skills
- Expertise in CRM management, marketing automation, and data enrichment tools.
- Experience with advanced automation platforms like Clay, Claude, and data extraction tools.
- Strong understanding of SEO and content marketing trends.
- Ability to build and maintain complex lead scoring models and attribution tracking.
- Proven ability to generate high-quality MQLs through strategic outreach and engagement.
- Experience with AI-powered content personalization.
- Excellent communication and relationship-building skills.
- Strategic thinking and problem-solving abilities.
- Results-driven mindset focused on quality metrics.
Benefits
Base salary: $85K per year, depending on experience and proven track record.
Sales Commission: 2% on all work that is closed within 1 year.
Conference Bonus: Additional performance bonuses for successful conference lead generation campaigns.
Paid Time Off: 3 weeks in the first year, plus paid holidays and sick days.
Other benefits: Health insurance, retirement plans, professional development opportunities.
Pay
$85K per year, depending on experience and proven track record.
Schedule
Full-time, remote position.