Sales Development Representative (SDR), Memberships
About the role
Ragan Communications is seeking a motivated Sales Development Representative (SDR) with drive, curiosity and a strong interest in building a career in consultative B2B sales. This role is ideal for an early-career professional with up to 1–2 years of experience who is excited to develop outreach skills, build qualified business pipelines and contribute directly to the growth of Ragan’s membership community.
Responsibilities
- Possess hands-on training in B2B sales, prospecting, pipeline development and CRM discipline
- Participate in mentorship from experienced sales leaders and subject matter experts through a tandem selling model
- Gain exposure to senior communications, marketing and HR leaders at top global brands
- Support discovery calls, membership conversations and business wins in a high-growth media company
- Attend and support industry-leading events
- Develop a clear path for career growth within sales, memberships and client-facing roles
- Possess recent college graduate or early-career professional with 1-2 years of experience in sales, business development, customer service, internships, campus leadership or another client-facing role
- Show strong written and verbal communication skills, with an interest in crafting thoughtful outreach
- Display highly organized, detail-oriented and comfortable managing multiple follow-ups at once
- Be self-motivated, coachable and eager to learn a structured sales process
- Show comfort with outreach by email, phone and LinkedIn, or willingness to build confidence in high-volume prospecting
- Show strong research skills and curiosity about companies, communications teams and business challenges
- Show ability to learn and clearly explain value propositions with guidance from sales leaders and subject matter experts
- Show familiarity with CRM tools such as HubSpot is a plus but not required
- Show interest in media, communications, professional development, membership communities or events is a plus
- Secure new business opportunities through outbound outreach, including email, phone and LinkedIn
- Research target accounts and contacts to support thoughtful, personalized outreach
- Qualify inbound and outbound leads, and secure meetings for the sales team
- Partner with membership sales leaders and subject matter experts to prepare for prospect conversations, tailor messaging and support a tandem selling process
- Build and manage a consistent pipeline of qualified prospects
- Maintain accurate records of activities, contacts and opportunities in the CRM
- Follow up with prospects in a timely and professional manner
- Collaborate with marketing and sales leadership to refine outreach messaging and campaign follow-up
- Learn Ragan’s suite of memberships, events, resources and services, and articulate how they deliver value to communications teams
- Stay curious about industry trends, communications challenges and professional networking opportunities that can inform outreach
- Meet or exceed monthly targets for outreach activity, meetings booked and pipeline generated
- Represent Ragan Communications professionally in all interactions
Qualifications
- Recent college graduate or early-career professional with 1-2 years of experience in sales, business development, customer service, internships, campus leadership or another client-facing role
- Strong written and verbal communication skills, with an interest in crafting thoughtful outreach
- Highly organized, detail-oriented and comfortable managing multiple follow-ups at once
- Self-motivated, coachable and eager to learn a structured sales process
- Comfortable with outreach by email, phone and LinkedIn, or willing to build confidence in high-volume prospecting
- Strong research skills and curiosity about companies, communications teams and business challenges
- Ability to learn and clearly explain value propositions with guidance from sales leaders and subject matter experts
- Familiarity with CRM tools such as HubSpot is a plus but not required
- Interest in media, communications, professional development, membership communities or events is a plus
Benefits and Perks
Comprehensive benefits, including health, dental and vision
Company-paid disability and life insurance
Generous PTO and paid holidays
Professional development support
Early close on Fridays year-round
How to Apply
We're looking for someone who pays close attention to detail - the kind of communicator who understands the importance of thoughtful outreach and follow-through.
To demonstrate that, please include a brief cover letter explaining:
- What interests you about this Sales Development Representative role, and why do you think you’d be successful in finding prospects, building relationships, learning from sales partners and supporting Ragan’s sales goals?
Applications without a cover letter will not be considered. This helps us identify candidates who take the time to fully read and engage with our job description.