Sales Account Manager-Labels

Job Code: SOOS03 | Job Family: Sales Representative: Sales Account Management | Location: East Coast (Eastern U.S. between Atlanta and Washington D.C.)

About the role

The Heidelberg Sales Account Manager, Labels, is responsible for developing and maintaining strong relationships with existing and prospective customers within an assigned territory covering East Coast. This position specializes in the Gallus portfolio of label printing and converting solutions, including digital and flexographic label presses, workflow software, inspection systems, and related consumables. As a consultative sales professional, the Sales Account Manager works closely with label converters, packaging printers, and brand-focused manufacturing organizations to understand their production requirements, operational challenges, and growth objectives. By leveraging technical knowledge of label manufacturing processes and Heidelberg's label production technologies, the individual develops customized solutions that improve productivity, print quality, automation, and profitability. The Sales Account Manager - Labels serves as a trusted advisor throughout the equipment investment lifecycle, guiding customers through equipment evaluations, workflow assessments, ROI analysis, capital equipment purchasing decisions, installation planning, and long-term partnership development. This role bridges the gap between technical production capabilities and customers' business goals, helping organizations remain competitive in the evolving label and packaging marketplace.

Responsibilities

• Identify and qualify prospective label converters, packaging printers, commercial printers entering the label market, and other target customers within the assigned territory through networking, prospecting, industry research, trade shows, digital resources and working collaboratively with the Heidelberg/Gallus sales team.
• Develop and maintain strong, long-term customer relationships by understanding label production workflows, business objectives, operational challenges, and future growth plans.
• Promote the Gallus portfolio of label solutions, including digital and flexographic label presses, workflow automation solutions, inspection technologies, and ancillary production equipment.
• Conduct comprehensive needs assessments and production evaluations to recommend equipment, software, and workflow solutions that improve operational efficiency and profitability.
• Serve as a trusted advisor by providing application expertise, market insights, and recommendations tailored to customer-specific label and packaging production requirements.
• Develop and execute territory business plans and strategic account plans targeting key label converters and growth opportunities.
• Achieve or exceed annual sales objectives for label presses, equipment upgrades, software solutions, service agreements, and related product offerings.
• Build and maintain a robust sales pipeline utilizing Heidelberg's CRM platform and sales management processes.
• Prepare and deliver compelling presentations, equipment demonstrations, ROI analyses, and business proposals to executive, operational, and production stakeholders.
• Coordinate resources across sales, product management, applications, service, and executive leadership teams to support complex capital equipment sales opportunities.
• Act as the primary customer contact throughout the sales process, ensuring a seamless experience from prospecting