(SAE) Senior Analyst, Insights & Intelligence - Burson Global

We need to output HTML fragment with sections only when there is real specific content. Use

for section headings: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We must not repeat job title as heading. No Job ID etc. Remove boilerplate: EEO, equal-opportunity, scam-warning, navigation, cookie, legal, duplicated lines, application instructions. We need to preserve all substantive information. Let's parse the posting. Content: - Who We Are: description of Burson, WPP. This is about the company, not necessarily a section heading we need? The instructions: use headings for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. "Who We Are" could be considered "About the role"? Actually "About the role" is a section heading we can use for description of role and team. The "Who We Are" is more about company; but we could put that under "About the role"? Might be okay. The instruction: "use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." It says e.g., not limited to those. But we should prefer those headings when appropriate. The posting includes "More About The Role" heading. So we can use "About the role" for that. We have sections: - More About The Role: description of Insights & Intelligence team, role, etc. This is substantive. - What You'll Do: list of duties (Designing and contributing..., Drafting..., Managing..., Project management..., Formatting..., Producing..., Serving..., Directing...). That's responsibilities. - Experience That Contributes To Success: list of experience/requirements. - Also there is "Burson is an equal opportunity employer..." which is boilerplate EEO; remove. - "Individual compensation varies based on job-related factors..." plus "We offer a competitive benefits package; click here for more details: https://mybenefits.wpp.com/public/welcome." That's benefits mention but not specific details. The instruction: never create Benefits section unless posting actually states them. It says "We offer a competitive benefits package; click here for more details". That's not specific benefits; it's a generic statement. Should we include Benefits section? Probably not, because no specific benefits listed. The instruction: "never create Pay/Schedule/Benefits sections unless the posting actually states them." It does state a benefits package exists but not details. Likely we should not create Benefits section because no specific benefits listed. However there is also a Pay range: "The base salary for this position at the time of this posting may range between: $40,000—$85,000 USD". That's specific pay info, so we should include Pay section. - Schedule: "We’ve adopted a hybrid approach, with teams in the office around four days a week." That's schedule info. So we should include Schedule section. - Also there is "When you click the 'Submit Application' button below..." etc. That's application instructions; remove. - Also "We believe the best work happens when we're together..." etc. That's culture; maybe could be part of About the role or separate? Not a specified heading; we could incorporate into About the role. We need to avoid filler/placeholder text. Ensure we don't create sections with only vague statements. Thus sections: - About the role (h3) containing the "More About The Role" paragraph(s) plus maybe the "Who We Are" description? Actually "Who We Are" is about company; could be part of About the role? Might be okay but could be separate? There's no heading for company. But we could include it under About the role as context. However the instruction: "Do NOT repeat the job title as a heading (the page already shows it) and do NOT put Job ID / requisition numbers as headings — fold minor metadata into a short

or drop it." So we can have About the role section with descriptive paragraphs. - Responsibilities (h3) containing the bullet list of duties (What You'll Do). Use

• . - Requirements (h3) maybe combine Experience That Contributes To Success plus "A college degree or equivalent preferred". That's qualifications/requirements. Could also have Qualifications heading separate but we can combine. The instruction: prefer a few substantive sections over many thin ones. So we can have Requirements covering experience, skills, education. - Skills maybe separate? But we could include skills within Requirements. However we have a list of skills: Strong writing, editing, analytical skills, interpersonal skills, time-management, organizational skills, ability to work under deadlines, attention to detail, demonstrated experience with Microsoft Office. Those are skills. Could be separate Skills section. But we can combine into Requirements. - Pay (h3) with salary range. - Schedule (h3) with hybrid approach. We must not include Benefits section because no specific benefits. We must not include any boilerplate like EEO, privacy policy, etc. We must preserve all substantive information: ensure we keep all details from Who We Are, More About The Role, What You'll Do, Experience That Contributes To Success, Pay range, Schedule hybrid. Let's extract exact text. Who We Are: "Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation. WPP (LSE/NYSE: WPP) is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com For more information visit bursonglobal.com and follow us on LinkedIn and Instagram." We need to keep that but maybe we can trim duplicated "For more information". There's two lines: "For more information, visit WPP.com" and "For more information visit bursonglobal.com and follow us on LinkedIn and Instagram." Keep both. More About The Role: "The Insights & Intelligence team sits at the heart of this work - turning data into strategic insight that drives storytelling, campaign performance, and business outcomes. Due to our expanding client roster and scopes, Burson is seeking to hire a group of Analysts to join our best-in-class Insights & Intelligence team, supporting some of the world’s most recognizable global brands such as The Coca-Cola Company, Verizon and Google. As part of a highly collaborative team, you'll gain hands-on experience designing and executing research, uncovering actionable insights, and helping clients make informed business decisions through data and analysis. This is a unique opportunity to launch a career in research and insights at one of the world's leading global communications agencies while partnering on high-profile client projects across a variety of industries." What You'll Do (list): - Designing and contributing to a research plan that addresses objectives and answers key questions - Drafting research instruments such as surveys, polls, screeners, discussion guides, and Boolean searches - Managing and executing data gathering and fieldwork, including external vendor management when necessary - Project management of Insights-based projects to ensure timely delivery and coordination with internal and external clients - Formatting, pulling, and analyzing data to draw insights from research findings, filtering the data to support the story - Producing clear and compelling research deliverables such as toplines, reports, visualizations, presentations, and memos of research findings - Serving as a subject matter expert in core methods and tools related to their skillset or specialty area - Directing, contributing to, or executing all Research Analyst competencies as needed Note there is a line break missing bullet for "Project management of Insights-based projects..." but we can treat as bullet. Experience That Contributes To Success: - At least 3 years of experience primarily in market research (including quantitative and qualitative methodologies) - Demonstrated experience with qualitative and quantitative primary research methods, including surveys, in-depth interviews and focus groups - Strong writing, editing, and analytical skills and excellent interpersonal skills - Strong time-management and organizational skills; the ability to juggle multiple projects - An ability to work well under deadlines and with multiple teams concurrently - Excellent attention to detail - Demonstrated experience with Microsoft Office systems (particularly PowerPoint, Word and Excel) - A college degree or equivalent preferred Pay: "The base salary for this position at the time of this posting may range between: $40,000—$85,000 USD" Schedule: "We’ve adopted a hybrid approach, with teams in the office around four days a week." Also there is "If you require accommodations or flexibility, please discuss this with the hiring team during the interview process." That's accommodation statement; could be considered part of Schedule? Might be minor metadata; we could fold into Schedule paragraph or drop? It's not boilerplate but it's about accommodations. Could keep as part of Schedule section. Also "We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week." Actually the text: "We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week." So we should include that. Also there is "When you click the 'Submit Application' button below..." etc. Remove. Also "Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice." Remove. Also "We offer a competitive benefits package; click here for more details: https://mybenefits.wpp.com/public/welcome." Remove as benefits not specific. Also "Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications." This is generic; we already have Pay range; we could keep this as part of Pay section? It's somewhat generic but still substantive? It's about compensation variation. Could include in Pay section as a sentence. But instruction: never create Pay section unless posting actually states them. It does state base salary range; we can include that plus the variation sentence. Now we need to output HTML fragment only, no /, no markdown. We'll produce:

  About the role

  ... paragraphs ...

  Responsibilities

  • ...
  ...

  Requirements

  • ...
  ...

  Pay

  ...

  Schedule

  ...

  Make sure to preserve all substantive info. Let's craft About the role paragraph(s). Combine Who We Are and More About The Role? Might be two paragraphs. Paragraph 1: Who We Are description. Paragraph 2: More About The Role description. We'll keep them as separate

  under same heading. Now Responsibilities: list each duty. We need to ensure we capture all duties exactly as in text. Let's list them: 1. Designing and contributing to a research plan that addresses objectives and answers key questions 2. Drafting research instruments such as surveys, polls, screeners, discussion guides, and Boolean searches 3. Managing and executing data gathering and fieldwork, including external vendor management when necessary 4. Project management of Insights-based projects to ensure timely delivery and coordination with internal and external clients 5. Formatting, pulling, and analyzing data to draw insights from research findings, filtering the data to support the story 6. Producing clear and compelling research deliverables such as toplines, reports, visualizations, presentations,