Robotics Events and Social Media Specialist
Company Overview
Stäubli is a value‑driven technological solutions provider with four dedicated activities: Electrical Connectors, Fluid Connectors, Robotics and Textile. The company strives for innovation and excellence, is a market leader in many industrial segments, and guarantees high quality, reliability, and performance for customers worldwide.
About the Role
Stäubli’s Robotics Division is seeking a hands‑on Events & Social Media Specialist to join the North American Marketing team. The role is ideal for a marketing professional with 3–5 years of experience coordinating and executing B2B trade shows, customer events, or industry conferences, and who enjoys turning event activity, product stories and customer engagement into strong LinkedIn content. The specialist will own event details from planning timelines and vendor coordination to booth readiness, onsite execution and post‑event follow‑up, and will help build a consistent LinkedIn presence for Stäubli Robotics in North America.
Responsibilities
- Trade Shows, Events & Customer Engagement
- Coordinate planning and execution of industry trade shows, conferences, customer events, roadshows, open houses and regional marketing programs from kickoff through post‑event follow‑up.
- Build and manage event work‑back schedules, checklists, budgets and deliverables to keep internal teams, vendors and partners aligned.
- Manage event logistics including booth requirements, exhibitor services, vendor coordination, shipping, equipment, literature, registrations, sponsorship deliverables, promotional items and onsite support.
- Coordinate with sales, applications engineering and product teams to confirm demonstrations, staffing, speaking opportunities, customer meetings and event priorities.
- Support booth setup and teardown, onsite execution and issue resolution while ensuring a professional and consistent brand experience.
- Develop pre‑event promotion plans and coordinate invitations, attendee outreach, meeting scheduling and internal event communications.
- Lead post‑event follow‑up coordination, including lead organization, CRM handoff, sales follow‑up tasks and recap reporting.
- Track event budgets, invoices, purchase orders, lead results, meetings and other performance indicators to evaluate event effectiveness.
- Maintain event calendars, planning templates, vendor files, shipping records and repeatable processes that improve execution across the program.
- Support internal sales meetings, training events and business conferences as needed.
- LinkedIn & Social Media
- Coordinate the North American LinkedIn content calendar for Stäubli Robotics, aligning posts with trade shows, product news, customer stories, industry topics and regional priorities.
- Draft and schedule clear, credible LinkedIn posts that reflect the voice of a technical B2B brand and resonate with manufacturers, engineers, system integrators and automation professionals.
- Capture and organize event‑based content, including photos, short videos, booth highlights, demonstrations, employee perspectives and customer engagement moments.
- Interview sales