Revenue Operations Manager, Sales & Marketing
OpenLoop · United States · 2 wk ago
RemoteRemoteBusiness DevelopmentFull-time
What You'll Do
- Lead Lifecycle & Routing – Design and maintain the full lead lifecycle—from initial capture through MQL definition, routing logic, and SQL handoff—ensuring leads reach the right rep at the right time with the right context.
- Pipeline Generation Operations – Partner with Marketing and Sales to optimize pipeline creation workflows, lead response times, and conversion rates at every stage of the top-of-funnel.
- CRM Alignment – Own the operational connection between HubSpot and Salesforce—ensuring data flows cleanly between systems, field mappings are accurate, and nothing gets lost in translation.
- Campaign & Attribution Tracking – Support campaign performance measurement and pipeline attribution, ensuring Marketing has the data it needs to understand what’s working and double down on it.
- Funnel Reporting – Monitor pipeline creation and conversion performance, build the reports that keep leaders informed, and flag issues before they become problems.
- Process Improvement – Continuously identify and eliminate inefficiencies in lead management, routing, and handoff—bringing a bias toward automation and scale to everything you build.
- Cross-Functional Collaboration – Serve as the operational partner for Marketing and Sales leaders, translating their goals into process design, system configuration, and measurement frameworks.
Who You Are
- 5+ years in Marketing Operations, Sales Operations, or Revenue Operations at a B2B SaaS company
- Strong hands-on experience with HubSpot (Marketing Hub) and Salesforce—you understand how they work together and where they break down
- Solid understanding of lead lifecycle management, including MQL/SQL definitions, routing logic, and SLA frameworks
- Data-driven mindset—you measure everything and let data guide your prioritization
- Process-oriented builder who can design a workflow, document it clearly, and get teams to actually follow it
- Strong cross-functional collaborator with excellent communication skills
- Comfortable working in ambiguity and managing multiple priorities in a fast-moving environment