Revenue Enablement Program Manager

About the Role

At Fullbay, our mission is to create safer roads for our families and yours. As leaders in the heavy-duty repair industry, we power shops with technology that helps them run smarter and more efficiently. As an AI-First company, we leverage artificial intelligence to eliminate friction, spark innovation, and drive efficiencies in every conversation—for our teams and our customers. Fullbay is the number one cloud-based shop management software for commercial repair shops and is growing fast.

The Revenue Enablement Program Manager is the operational engine of Fullbay's Revenue Enablement function. This role owns the end-to-end delivery of enablement programs that equip our Sales, Customer Success, and other customer-facing teams to perform. Responsibilities include carrying initiatives from discovery and cross-functional alignment, through strategic planning and program management, into content development, live delivery, and measurement. This role also develops and owns Fullbay's ongoing onboarding and ramp program for customer-facing teams.

Responsibilities

• Discovery & Cross-Functional Alignment:
  • Partners with stakeholders across Sales, Customer Success, Marketing, Product, and RevOps to surface enablement needs, define problems, and align on what success looks like before work begins.
  • Conducts discovery to understand audience, business context, and the behavior change a program is meant to drive.
  • Translates ambiguous asks into clearly scoped programs with defined audiences, outcomes, and success measures.
• Strategic & Learning Design Planning:
  • Proposes program approaches and learning strategies, often bringing recommendations to leadership rather than waiting for direction.
  • Designs enablement programs grounded in the company’s sales methodology and Fullbay's GTM motion.
  • Sequences and prioritizes work across a portfolio of concurrent initiatives, flagging collisions and dependencies early.
• Program & Project Management:
  • Owns program execution end-to-end—building timelines, managing deliverables, coordinating stakeholders, and driving initiatives to completion against deadlines.
  • Maintains project plans and status, keeping initiatives, deliverables, and owners current and visible.
  • Manages multiple time-sensitive programs simultaneously in a fast-changing environment, making independent decisions on how outcomes are achieved.
• Content Development & Delivery:
  • Builds enablement content and training materials—decks, facilitator scripts, one-pagers, talk tracks, coaching guides, and certification materials.
  • Facilitates or supports live training delivery for customer-facing teams and produces follow-up materials that reinforce it.
  • Repurposes and maintains content across formats and shared libraries, ensuring materials stay current, accurate, and easy to find.
• Measurement & Reporting:
  • Defines and tracks how enablement programs perform, tying deliverables and programs to measurable outcomes.
  • Uses program data to recommend what to continue, adjust, or retire.
• General:
  • Uses Claude and other AI tools to accelerate drafting, program management, content development, and analysis.
  • Adheres to all confidentiality and compliance regulations.
  • Performs other duties as assigned.

Requirements

• Bachelor's degree in Business, Communications, Marketing, Education, or related field (Preferred).
• 2–4 years of experience in revenue enablement, sales enablement, learning & development, program/project management, or a closely related GTM function.
• Demonstrated experience owning programs or projects end-to-end—from planning through delivery and measurement.
• Experience building customer-facing or internal enablement content (training materials, decks, guides, or similar).

Skills

• Fluency across the full enablement lifecycle—discovery, strategic alignment, program management, content development and delivery, and measurement.
• Strong program and project management skills, with the ability to hold multiple concurrent initiatives without losing the thread.
• Excellent written and verbal communication; able to build clear, polished content and explain ideas to technical and non-technical audiences alike.
• Self-directed professional judgment—makes decisions, proposes strategic ideas, and executes without needing to be told how.
• Comfortable operating with autonomy in a fast-moving, still-forming function; thrives on ambiguity within a clear strategic frame.
• Interest in and comfort with AI tools, or eagerness to learn (Claude experience a plus).
• Outstanding organizational skills and attention to detail.
• Familiarity with the Sandler Selling methodology a plus, but not required.

Physical Demands and Work Environment

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Regularly required to sit at a desk in front of a computer and use hands to finger, handle, or feel objects, tools, or controls (including a computer keyboard and operating a telephone), lift and/or move up to 10 pounds.
• Frequently requires the use of hands and arms for reaching, as well as the ability to walk and communicate effectively through speaking and listening.
• Specific vision abilities required by this position include close vision, color vision, and the ability to adjust focus.
• Noise level in the work environment is usually moderate.
• Type on a computer keyboard and look at a computer monitor, and operate a cell phone or a computer-based phone.