Revenue Enablement Manager, Sales

About the role

We're looking for a Revenue Enablement Manager for our Sales Office to own the enablement experience for Hootsuite's global seller community of Account Executives, Sales Development Representatives, and partner-facing roles. This is a hands-on, high-impact position responsible for translating Hootsuite's enterprise Go-To-Market strategy into the programs, content, and skills that give our sellers a competitive edge. The role works at the intersection of strategy and execution, building programs, playbooks, coaching frameworks, and learning systems that directly influence how quickly and effectively our sellers perform. The measure of this role is field impact: quota attainment, pipeline, and win rates.

Responsibilities

• Develop and maintain sales playbooks, talk tracks, frameworks, and competitive assets in close partnership with Marketing, ensuring sellers always have current, field-tested materials at the moment they need it.
• Translate Hootsuite's GTM positioning and value-based selling methodology into training programs that are practical, repeatable, and directly applicable to driving active pipeline.
• Build and manage a coaching cadence for the seller community, leveraging AI to surface conversation intelligence insights, identify skill gaps, and create targeted coaching interventions in partnership with frontline sales managers.
• Design and deliver enablement programs for operational launches, GTM plays, and strategic initiatives in coordination with Product Marketing, RevOps, and Sales Leadership to ensure field readiness ahead of each launch.
• Partner with RevOps to drive adoption of new tools, processes, and CRM workflows, translating operational changes into clear, field-facing learning experiences that minimize friction and accelerate uptake.
• Maintain a continuous learning rhythm for tenured sellers through micro-learning, peer-led sessions, and skills clinics that reinforce messaging, sharpen technique, and build confidence in competitive deals.
• Establish and track enablement metrics tied to seller performance such as program completion, methodology adoption, and pipeline contribution and iterate programs based on field data and manager feedback.
• Serve as an active member of the Revenue Enablement Council, contributing field insights and ensuring seller-facing initiatives are properly sequenced, scoped, and communicated across the GTM organization.

Requirements

• 8+ years of experience in sales enablement, sales training, or a quota-carrying sales role within a B2B SaaS company.
• Background in consulting or strategic advisory is a major plus.
• Demonstrated experience designing and delivering enablement programs with measurable impact on ramp time, quota attainment, or win rates.
• Experience with AI-powered GTM tools, including conversational intelligence platforms, AI-assisted content generation, and personalized learning systems, with a practical understanding of how to integrate these tools into seller workflows to drive adoption and performance.
• Strong working knowledge of enterprise sales methodologies (e.g., MEDDIC, Command the Message, Challenger, Value Selling) and the ability to apply them in practical field contexts.
• Experience leveraging Gong or equivalent conversation intelligence platforms to analyze seller performance and build coaching programs.
• Familiarity with Salesforce, LMS platforms, and modern sales content management tools (e.g., Highspot, Accord).
• Proven ability to work cross-functionally with Sales Leadership, Product Marketing, and RevOps to build programs that land in the field.
• Strong facilitation and communication skills.

Who you are

• Solution seeker: You’re focused on tackling new challenges, solving problems, and moving the business forward—and you don’t wait to be asked.
• Lifelong learner: You have a growth mindset – you’re here to learn, experiment, seek, apply, and provide feedback, share what works with your team, and move on from what doesn’t.
• Resilient adapter: In the face of change and challenges, you bring a thoughtful, calm approach, and a focus on finding the new opportunity.
• Intentional collaborator: You build positive working relationships across the business, bringing people together to foster new opportunities and to facilitate the efficient flow of information.
• Critical challenger: You have the trust in your team to ask difficult questions in order to get to the best end result.
• Active communicator: You listen actively and communicate ideas and information clearly, inclusively, and proactively.
• Integrated thinker: You look beyond your role and responsibilities to understand how your team’s work drives broader organizational goals.
• Accountable owner: You take pride in the work you’re responsible for with a mindset of ultimate accountability and reliability for the outcomes.
• Bar-raiser: You step up to help your team grow and succeed, even when that means going beyond what might be expected.

Pay

Canada Pay Range: $96,100 CAD – $134,700 CAD

US Pay Range: $102,300 CAD – $143,300 CAD

Note: The below pay range represents the base pay for this position.

Variable Pay: In addition, the role is eligible for Hootsuite’s Sales Compensation Program. Candidates who advance will receive further details during the interview process.