Regional Sales Manager (FL)
About the role
The Regional Sales Manager (RSM) will report to the Regional Head of Growth and Success and is a field-based sales position that will drive net-new revenue growth across K-12 school districts in Florida. In this role, you will navigate complex, multi-stakeholder buying cycles and build deep, consultative relationships with Superintendents, Chief Academic Officers, and IT Directors to align our platform with their district’s strategic goals, equity initiatives, and student achievement metrics.
This requires expertise in the educational landscape of your territory, including state specific curriculum needs and initiatives, district nuances, and funding trends. The RSM will create, develop, and execute a strategic regional territory plan to drive territory growth. This role will be based in Florida. Regional travel to prospects and customers in the assigned territory/FL is required (50-70%). Occasional travel to conferences and BrainPOP’s NYC HQ may also be required.
Responsibilities
Own the Full Sales Lifecycle: Prospect, pipeline, and close complex, large-scale agreements (new, upsell, cross sell and expansion) with mid- to large-sized K-12 districts.
Navigate Complex Procurement: Confidently manage multi-stakeholder committees, RFP (Request for Proposal) processes, board approval cycles, and strict data privacy compliance standards.
Consultative Selling: Uncover deep district pain points—such as learning loss, budgetary constraints, or curriculum gaps—and present tailored, ROI-driven solutions.
Product Expertise: Build product fluency to speak effectively to the power of BrainPOP; deliver onsite and virtual professional sales presentations and product demos, to demonstrate how BrainPOP can effectively impact student learning.
Funding Fluency: Leverage a deep understanding of education funding mechanisms (e.g., Title I, IDEA, ESSER legacy funds, and state-level grants) to strategically position solutions.
Cross-Functional Collaboration: Partner with Customer Success and Implementation teams to ensure seamless handoffs, driving long-term adoption and renewal readiness.
Requirements
Self-starter with the ability to manage all phases of the sales process, from lead generation to closing deals to developing client relationships – with proven results surpassing set quotas.
Energetic and independent with a strong work ethic.
Able to articulate and communicate with audiences of all levels.
Able to negotiate deals that meet both parties' objectives.
Organized and able to prioritize and plan tasks.
Able to travel in your assigned territory/region (50-70%).
Qualifications
5+ years of quota-carrying, solution-based sales experience targeting K-12 school districts.
Experience selling to K-12 school districts in Florida is required.
Experience in supplemental curriculum strongly preferred.
Demonstrated expertise in your region/territory; existing relationships with district-level leadership within the territory is highly preferred.
Demonstrated experience developing and executing a strategic territory plan and prospecting strategy.
Experience presenting and demonstrating curriculum or technologies both online and face-to-face with executive level stakeholders.
Experience managing pipelines in CRM systems like Salesforce; leverage data and reporting for strategic decision making.
Leverage sales tools (Gong Engage) and approved AI tools to enhance productivity and identify learning opportunities.
Experience selling ELL products a strong plus.
Prior teaching experience is a plus.
Bachelor's Degree a plus.
Valid Driver’s License required.
Benefits
BrainPOP offers a comprehensive benefits package including health insurance, retirement savings plans, and paid time off.
Pay
$70,000 - $90,000 USD
Schedule
Hybrid work environment with an in-person component at our New York headquarters or other meeting locations.