Regional Marketing Manager

About the role

Vaco Atlanta is hiring a Regional Marketing Manager to join an award-winning, customer-focused organization that is transforming its marketing function into a strategic business partner for a large network of internal customers.

Responsibilities

• Develop and execute regional marketing strategies that drive sales and ROI.
• Lead SEM, SEO, display advertising, and digital marketing initiatives.
• Partner with General Managers and operational leaders to improve performance.
• Analyze KPIs, optimize campaigns through A/B testing, and identify growth opportunities.
• Champion standardized marketing processes and ensure brand and compliance consistency.

Requirements

• Bachelor's degree in Marketing, eCommerce, or related field.
• Experience with SEM, SEO, display advertising, ROI analysis, and A/B testing.
• Strong Excel and marketing analytics skills.
• Prioritization of influencing stakeholders and leading through collaboration.
• Retail marketing experience required.

Qualifications

• Proven ability to influence stakeholders and lead through collaboration.

Skills

• Strategic thinking and execution.
• Collaborative leadership.
• Marketing analytics proficiency.
• Project management skills.

Benefits

• Compensation: $130,000 - $150,000 + Bonus
• Medical, dental, and vision benefits
• 401(k) retirement plan

Pay

Compensation for this role (and others) at Vaco/Highspring depends upon a wide array of factors including but not limited to the individual's skill sets, experience and training, licensure and certifications, office location and other geographic considerations, as well as other business and organizational needs.

Schedule

Onsite: 100% onsite