Jobs · Marketing · New York

Regional Marketing & Channel, Associate/Senior Associate

Brookfield · New York, NY · 2 wk ago
Marketing$115k–$140k/yrFull-time

About the role

We are seeking a Regional Marketing & Channel Associate/Senior Associate to support the execution of integrated marketing initiatives across the Americas.

Responsibilities

  • Support the development and execution of data-driven marketing plans aligned with regional and business priorities
  • Aid in defining messaging, audience segmentation, budget allocation, and channel strategy
  • Manage timelines, deliverables, and stakeholder coordination to ensure seamless execution
  • Execute multi-channel marketing campaigns across digital, media, and events
  • Drive lead generation and engagement initiatives across target client segments
  • Establish performance metrics and evaluate campaign effectiveness by channel and audience
  • Identify and support priority proprietary and third-party events across the Americas
  • Manage select sponsorships end-to-end, including content alignment, speaking opportunities, and logistics
  • Cook up related client engagement and marketing activities tied to events
  • Develop and tailor marketing materials across channels (email, web, social, paid media, and collateral)
  • Customize messaging for key audiences, including: Institutional investors (pensions, sovereign wealth funds), Insurance companies, Investment consultants, Family offices
  • Support internal advocacy platforms to amplify firm messaging across client-facing teams
  • Partner closely with Sales, Investment teams, Product Strategy, and Corporate Communications
  • Ensure marketing initiatives are aligned with commercial priorities and product positioning
  • Maintain strong communication with stakeholders across regions and functions
  • Manage assigned marketing budgets with a focus on ROI and efficiency
  • Track, analyze, and report on campaign performance
  • Use insights to optimize future initiatives and inform strategic decisions
  • Help prioritize marketing initiatives based on business needs and market opportunities
  • Support go-to-market strategies for new products and investment platforms

Qualifications & Skills

  • Experience working across global teams and multiple stakeholder groups is a plus
  • 5–8+ years of experience in marketing, preferably within asset management, financial services, or a related field
  • Strong project management skills with the ability to manage multiple priorities in a fast-paced environment
  • Experience executing multi-channel marketing campaigns (digital, events, content, and media)
  • Familiarity with project management tools (e.g., Monday.com or similar platforms)
  • Excellent written and verbal communication skills, with the ability to simplify complex financial concepts
  • Highly collaborative, detail-oriented, and solutions-driven mindset

Benefits

Base Salary: $115K - $140K
Our compensation structure is comprised of a base salary and a short-term incentive program (cash bonus).

Cash compensation tends to vary based on geography to account for local market conditions and is set to be market competitive.

Career Development: Brookfield is committed to the development of our people through challenging work assignments and exposure to diverse businesses.

Positive Work Environment: We are proud to create a diverse environment and are proud to be an equal opportunity employer.

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