Regional Manager - Sales Central USA
About the role
We recognise that we can only achieve our vision with the dedication and collaboration of our world class employees. It is our mission to become the employer of choice within the global automotive industry. This individual will report to the Vice President of Sales with a dotted line to the Vice President of Marketing. As Regional Manager, you will be responsible for all sales and marketing activities for the regional network of retailer operations. The role will support the dealership network and ensure that best business practices are adhered to. This role is the main point of contact for the dealership in all commercial related functions. This person will consult with the dealerships to ensure that customer, wholesale, retail and brand objectives are achieved.
Responsibilities
- Support, develop and drive sales results (allocation, wholesale & retail) for both new and pre-owned vehicles with assigned retailers to meet corporate retail, wholesale and business objectives.
- Develop strong commercial relationships with Retailer senior management, staff and investors to ensure they are fully aligned with McLaren business strategy.
- Conduct data and KPI-driven in-person and supplemental video conference meetings with dealer to support McLaren business objectives.
- Performance-manage assigned retailers in sales and marketing activities with the effective use of KPI's, as well as competitive and market data.
- Coach and develop retailer staff in line with McLaren requirements to deliver an exceptional McLaren customer experience.
- Coach and lead Retailers to effectively utilise the "McLaren Insight" CSI and NPS system to monitor and improve customer sentiment.
- Complete a regular contact report upon each dealership visit.
- Develop and implement action plans, in cooperation with retailers, to correct any deficiencies against the standards.
- Oversee dealer audits in alignment with the Network Development Manager.
- Partner with the Regional Aftersales Manager to jointly manage retail performance and customer experience.
- Drive retailer's effective usage of the McLaren certified pre-owned programme.
- Act as the main communications link between the dealer and the national Marketing team.
- Review relevant marketing communications with the dealer and take feedback / requests to the internal team.