Regional Category & Marketing Planning Specialist
About the role
Partner closely with Marketing peers, Sales, Finance, Supply Chain, Business Units and external agencies to support new product launch planning, commercialization activities, and go-to-market execution.
Analyze product, category and market performance data to generate insights that support business planning, forecasting, and decision-making.
Serve as a key liaison to the North America Sales organization for all product marketing needs, ensuring product assets, documentation and pricing information are accurate, current, and readily available to support sell-in and sell-through efforts.
Manage product sample inventory, ordering, allocation, and distribution to support launch activities such as media reviews, customer presentations, events, and internal stakeholder needs.
Lead consumer review programs for new products through third-party review platforms to generate early advocacy.
Manage personalized product orders for marketing programs and support setup of these unique products for sale through JBL.com.
Review product and lifestyle marketing assets, including copy, imagery, video, and digital content, to ensure accurate, compelling, and consumer-centric communication of product features and benefits.
Support product marketing budget management through expense tracking, forecasting, purchase order processing, and reporting.
Address ad hoc packaging reviews and compliance initiatives for sale of products in North America.
Responsibilities
- Partner closely with Marketing peers, Sales, Finance, Supply Chain, Business Units and external agencies to support new product launch planning, commercialization activities, and go-to-market execution.
- Analyze product, category and market performance data to generate insights that support business planning, forecasting, and decision-making.
- Serve as a key liaison to the North America Sales organization for all product marketing needs, ensuring product assets, documentation and pricing information are accurate, current, and readily available to support sell-in and sell-through efforts.
- Manage product sample inventory, ordering, allocation, and distribution to support launch activities such as media reviews, customer presentations, events, and internal stakeholder needs.
- Lead consumer review programs for new products through third-party review platforms to generate early advocacy.
- Manage personalized product orders for marketing programs and support setup of these unique products for sale through JBL.com.
- Review product and lifestyle marketing assets, including copy, imagery, video, and digital content, to ensure accurate, compelling, and consumer-centric communication of product features and benefits.
- Support product marketing budget management through expense tracking, forecasting, purchase order processing, and reporting.
- Address ad hoc packaging reviews and compliance initiatives for sale of products in North America.
Requirements
- Bachelor’s degree in Marketing or business-related field preferred.
- Minimum of 2 years of marketing or agency experience.
- Strong organizational and project management skills, with attention to detail and ability to manage multiple priorities.
- Ability to drive projects and tasks to completion with a high level of quality, anticipating needs, resolving gaps, and addressing follow-up requirements proactively.
- Ability to collaborate efficiently across teams and with senior management.
- Effective communicator (oral and written) and creative thinker, with an ability to use both data, input, and intuition to inform decisions.
- Highly resourceful and solution-oriented with the ability to proactively seek out answers, utilize available data, and leverage team resources to overcome roadblocks.
- Openness to new ideas and the desire to continuously learn and develop new skills.
Qualifications
- Creative thinker, capable and comfortable with generating innovative ideas.
- Prominent ability to create unique and compelling positioning and messaging.
- Passion for consumer electronics, product innovation, and marketing, with a strong curiosity to learn and contribute to the continued growth of one of the most recognized brands in audio – JBL.
Skills
- Strong organizational and project management skills.
- Effective communicator (oral and written).
- Highly resourceful and solution-oriented.
- Openness to new ideas and continuous learning.
- Creative thinker and innovative idea generator.
- Passion for consumer electronics, product innovation, and marketing.
Benefits
- Competitive wellness benefits and 401K Retirement Savings plan.
- Inclusive and diverse work environment fostering career development opportunities.
- Flexible work schedule encouraging work-life integration and collaboration in a global environment.
- Professional development opportunities through HARMAN University’s business and leadership academies and extensive course catalog.
- Tuition Reimbursement.
- Access to employee discounts on world-class HARMAN products (JBL, Harman/Kardon, etc.).
- “Be Brilliant” employee recognition and rewards program.
Pay
$ 84,750 - $ 124,300 Dependent on the position offered, other forms of compensation are also available, such as bonuses or commission.
Schedule
Flexible work schedule with a culture encouraging work-life integration and collaboration in a global environment.
Benefits
- Comprehensive medical, dental, and vision plans.
- Fertility support and adoption assistance.
- Health Savings and Flexible Spending Accounts.
- Retirement savings plan with employer match.
- Short and long term disability coverage.
- Life insurance.
- Volunteer leave.
- Paid bonding and care giver leave.
Company Information
HARMAN is committed to making every employee feel welcomed, valued, and empowered. No matter what role you play, we encourage you to share your ideas, voice your distinct perspective, and bring your whole self with you – all within a support-minded culture that celebrates what makes each of us unique. We also recognize that learning is a lifelong pursuit and want you to flourish. We proudly offer added opportunities for training, development, and continuing education, further empowering you to live the career you want.
HARMAN is a global, multi-disciplinary team that’s putting the innovative power of technology to work and transforming tomorrow. As a member of HARMAN Lifestyle, you connect consumers with the power of superior sound. Contribute your talents to high-end, esteemed brands like JBL, Mark Levinson and Harman Kardon.
Important Notice: Recruitment Scams
Please be aware that HARMAN recruiters will always communicate with you from an '@harman.com', ‘@careers.harman.com’ or ‘harmanglobal.avature.net’ email address. We will never ask for payments, banking, credit card, personal financial information or access to your LinkedIn/email account during the screening, interview, or recruitment process. If you are asked for such information or receive communication from an email address not ending in one of the above email domains about a job with HARMAN, please cease communication immediately and report the incident to us through: harmancareers@harman.com.
HARMAN is proud to be an Equal Opportunity employer. HARMAN strives to hire the best qualified candidates and is committed to building a workforce representative of the diverse marketplaces and communities of our global colleagues and customers. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.