Referral Marketing Specialist

About the role

This is a field-based, relationship-first role that sits at the intersection of sales, marketing, and healthcare — perfect for someone who is naturally charming, highly organized, and genuinely energized by getting out of the office and into the community.

Qualifications

• 3–5 years of experience in referral marketing, field marketing, physician liaison work, or healthcare/dental sales
• Proven track record of building and managing provider or B2B relationships independently
• Comfortable managing a territory solo — you don’t need to be micromanaged to stay organized and on target
• Excellent verbal and written communication — polished, professional, and personable
• Experience with CRM tools, spreadsheets, or basic analytics platforms
• Comfortable creating simple marketing collateral using Canva, Adobe, or similar
• Able to plan and execute events like lunch-and-learns, provider visits, or small group presentations
• Bachelor’s degree in marketing, communications, healthcare administration, or related field preferred (not required)
• Must be based in the San Francisco / Napa-Sonoma, CA area with reliable transportation to visit practices regularly