Ralph Lauren Senior Manager, Product Strategy & Investment
BoF Careers · New York, NY · 5 days ago
MarketingFull-time
About the Role
The Senior Manager, Product Strategy & Investment connects strategy, investment, and execution across the Digital Technology Portfolio. This role owns the end-to-end intake, prioritization, investment governance, and portfolio management processes, translating strategic priorities into a clear, integrated roadmap. The position focuses on funding and capacity allocation to initiatives that deliver the greatest business and consumer value.
Responsibilities
- Own and continuously improve the Digital Technology intake and prioritization process, establishing a clear path for new initiatives and investment opportunities.
- Define and apply transparent evaluation criteria for strategic alignment, consumer and business value, financial impact, complexity, dependencies, risk, and organizational capacity.
- Partner with Product, Technology, Finance, and Commercial leaders to shape investment proposals, assess business cases, and ensure initiatives are sufficiently defined before prioritization.
- Lead the Digital Prioritization and Investment Committee, providing clear recommendations to senior leadership and ensuring decisions are documented, communicated, and revisited as priorities change.
- Partner with Finance to provide transparent views of portfolio investment, funding requirements, financial performance, and expected value.
- Own the integrated Digital Technology Portfolio view and system of record, translating strategic priorities and investment decisions into a consolidated roadmap.
- Consolidate and assess portfolio health, milestones, investment, risks, dependencies, and capacity; escalate conflicts and decisions requiring leadership action.
- Produce concise executive portfolio reporting on investment, delivery health, key risks, decisions required, and value delivered.
- Lead annual and ongoing prioritization cycles, including scenario planning and trade-off discussions, balancing funding and capacity while responding to emerging priorities.
- Partner with the Product Lifecycle Acceleration (PLA) Core Team to evolve and scale the PLA framework, including lifecycle stages, decision points, and entry/exit criteria.
- Connect intake, prioritization, and annual planning to PLA stages to ensure initiatives are ready to progress.
- Identify opportunities to simplify processes, reduce unnecessary governance, and accelerate time to value across product development and delivery.
- Champion consistent practices for defining outcomes, developing business cases, establishing success measures, and tracking value post-launch.
- Leverage data, automation, and AI to improve portfolio transparency, decision quality, and process efficiency.
- Incorporate consumer trends, competitive products, and the digital landscape into investment and prioritization recommendations.
Qualifications
- 7+ years of experience in product strategy, portfolio management, digital strategy, technology investment, product management, management consulting, or related fields.
- Demonstrated experience managing complex portfolios of digital or technology investments and operating intake, prioritization, and investment governance processes.
- Strong understanding of modern digital product management and end-to-end product development lifecycles.
- Strong financial and analytical capabilities, including experience evaluating business cases, investment requirements, trade-offs, and expected business value.
- Ability to synthesize complex information into clear recommendations, portfolio narratives, and executive-level decision materials.
- Strong executive communication, facilitation, and stakeholder management skills, including leading discussions involving competing priorities and investment trade-offs.
- Demonstrated ability to influence functions and organizational levels without direct authority.
- Ability to bring structure to ambiguity, establish practical governance, and drive continuous improvement across complex processes.
- Experience working in a global, matrixed organization preferred.