Public Relations Supervisor

About the role

Mindgruve is a global digital agency focused on accelerating business growth through marketing and digital transformation. We are seeking a Public Relations Supervisor to support the development, execution, and optimization of PR strategies for a national brand in the building materials and outdoor living industry.

Responsibilities

• Develop and Execute PR Strategies: Support and manage programs that build brand awareness and drive business objectives across B2C and B2B audiences — including building materials, home improvement, and lifestyle sectors.
• Lead Media Relations: Pitch and secure meaningful earned coverage through proactive storytelling, media outreach, and product placement in national, trade, and regional publications.
• Manage Awards Submissions: Identify, prepare, and manage award nominations for clients, ensuring strategic alignment and visibility within key industry categories.
• Plan and Support Events/Expos: Coordinate and oversee PR activities for trade shows, expos, and media events, including press materials, onsite support, and media engagement.
• Support Brand Partnerships: Collaborate on cross-promotional opportunities and partnerships with other major brands or organizations to drive awareness and strengthen client positioning.
• Collaborate with Influencer Marketing Leads: Develop and manage creator partnerships that complement PR strategies and amplify brand storytelling.
• Campaign Planning & Execution: Contribute to quarterly and annual PR planning, ensuring alignment with brand goals, launches, and seasonal opportunities.
• Content Development: Draft and refine press releases, pitches, talking points, and bylined content to deliver clear, consistent messaging.
• Performance Tracking: Monitor and analyze PR results, providing actionable insights and optimization recommendations.
• Collaborate Across Teams: Partner with creative, strategy, and media teams to ensure integrated, cross-channel communications.
• Mentor Junior Team Members: Provide guidance and feedback to coordinators and specialists, helping to grow the next generation of PR talent.

Requirements

• 5+ years of public relations experience, preferably in building materials, home improvement, lifestyle, or outdoor living industries.
• Bachelor’s degree in Communications, Journalism, Marketing, or a related field.
• Experience working at or with a PR/advertising agency.
• Experience working with Fortune 500 companies.
• Strong understanding of how PR integrates with influencer, digital marketing, and brand strategy.
• Proven ability to secure earned media coverage in national consumer and trade publications.
• Strong writing, editing, and storytelling skills with impeccable attention to detail.
• Experience supporting client accounts within an agency environment.
• Familiarity with PR tools such as Muck Rack, Cision, or Meltwater.
• Excellent organizational, presentation, and time management skills.

Qualifications

• Strong communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Passion for storytelling and media relations.
• Knowledge of digital marketing and brand strategy.

Skills

• Public Relations
• Media Relations
• Awards Management
• Event Coordination
• Influencer Marketing
• Campaign Planning
• Content Creation
• Performance Analysis
• Team Collaboration
• Mentoring

Benefits

• Competitive salary range: $80,000 - $90,000 (commensurate with experience)
• Medical, dental, and vision insurance
• Flexible spending account
• Voluntary life and accident plans
• 401(k) retirement plan with matching

Pay

$80,000 - $90,000 (commensurate with experience)

Schedule

Hybrid work schedule, with some in-office requirements.