Public Relations Specialist (Athletics Communications)

About the role

Rutgers University–Camden is seeking a Public Relations Specialist of Athletics for Sports Communications. The Department of Athletics and Recreational Services provides all athletic and recreational activities for students, faculty, staff, and alumni on the Camden Campus. The Public Relations Specialist—of Athletics for Sports Communications, in conjunction with the Director of Athletics, is responsible for the development and promotion of Rutgers University–Camden Athletics in a way that advances and supports the mission of Rutgers University–Camden and the Athletic Department. The position provides the lead for strategic communications, digital storytelling, brand management, and marketing that enhances the experience for prospective students, current student‑athletes, alumni, and fans. The position will collaborate with University Marketing Communications, Admissions, Advancement, and other campus partners to help elevate the visibility of Rutgers University–Camden Athletics and support broader institutional goals.

Responsibilities

• Create digital content and serve as primary liaison to the media, ensuring timely dissemination of information including news releases, event results, and statistics.
• Manage all media‑related activity: media relations, interaction with opposing team sports information offices, and reporting of event outcomes to appropriate media outlets.
• Coordinate game‑day event management, including statistical reporting, event materials, public address support, media coordination, tournament management, and oversight of student staff to ensure proper contest coverage and accurate reporting to the NCAA and conference.
• Plan, develop, coordinate, and implement strategic communications and storytelling to enhance marketing and promotion of varsity teams, athletics, and special events.
• Create and place departmental print and electronic advertising as required.
• Represent the Department of Athletics in official functions as required by the Director of Athletics.
• Serve on selected campus and University‑wide committees and special projects as assigned by the Director of Athletics.

Requirements

Minimum Education and Experience: Bachelor’s degree in communication, sports management, journalism, or other related area, plus 2 years of experience (or equivalent combination of education and experience).

Required Knowledge, Skills, and Abilities:

• Demonstrated experience with live video streaming, graphic design, video editing, videography, photography, and digital content creation.
• Ability to work independently as well as with staff and students.
• Demonstrated computer skills, social media expertise, and website management experience.

Equipment Utilized: Game‑day statistical software, scoreboards, sound systems.

Physical Demands and Work Environment: Must be able to work under sometimes challenging physical conditions both indoors and outdoors on weekends and in the evening, with game start times ranging from 11:00 a.m. to 8:00 p.m.

Preferred Qualifications

• Three to five years’ experience in media relations or sports communications, preferably in a collegiate environment.
• Experience creating content and managing campaigns across Instagram, TikTok, X, YouTube, and emerging social media platforms, with a focus on audience growth and engagement.
• Knowledge of NCAA statistical data and reporting systems.
• Knowledge of and experience in management and operation of athletic websites (SideArm Sports).
• Knowledge of social media platforms: Facebook, Instagram, X, etc.

Benefits

Rutgers provides a comprehensive benefits package to eligible employees. Specific benefits vary based on the position and may include:

• Medical, prescription drug, and dental coverage
• Paid vacation, holidays, and various leave programs
• Competitive retirement benefits, including defined contribution plans and voluntary tax‑deferred savings options
• Employee and dependent educational benefits (when applicable)
• Life insurance coverage
• Employee discount programs

Pay

FLSA Exempt, Grade 05. Starting salary will be commensurate with qualifications and experience, within university policy and salary schedules, as well as departmental budgets.

• Minimum Salary: $68,278.48
• Mid‑Range Salary: $84,393.98
• Maximum Salary: $100,509.48

The final salary offer may be determined by several factors, including the candidate’s qualifications, experience, expertise, and availability of department or grant funds. Market benchmarks and internal equity are also considered to ensure fair compensation relative to the university’s broader compensation structure.

Schedule & Work Arrangement

• Position Status: Full Time
• Standard Hours: 37.5 per week
• Daily Work Shift: Rotating
• Work Arrangement: Fully on‑site (Rutgers University–Camden campus)

Additional Information

Union: URA‑AFT Administrative. Payroll Designation: PeopleSoft Seniority Unit. Terms of Appointment: Staff – 12 month. Pension Eligibility: ABP. Posting Number: 26ST1990. Posting Open Date: 10/23/2026. Location: Rutgers University–Camden, Camden, NJ.