Project Manager & Asana Administrator - Marketing

About the role

We are seeking an energetic, strategic Project Manager to join our Marketing team. This role is responsible for leading cross-functional initiatives from concept to delivery, with a heavy emphasis on creative production.

Responsibilities

• End-to-End Project Leadership

• Strategic Planning: Develop comprehensive project plans defining scope, objectives, deliverables, timelines, and resource requirements.

• Cross-Functional Alignment: Lead projects for diverse teams (Creative, Events, Content, Digital Marketing, and external agencies) to ensure milestone alignment and seamless execution.

• Budget & Profitability: Monitor project budgets and resource allocations to ensure profitability and financial health.

• Performance Tracking: Use data-driven methods and tools, like Asana, to monitor project progress, optimize workflows, and provide insights into everything from dept-wide plans to team resourcing to individual workloads.

• Creative Production & Digital Execution

• Oversee creative production timelines (video, graphics, assets), managing the process from brief and concept through to final approval.
• Establish cohesive digital workflows to ensure the successful integration of all program channels and touchpoints, maximizing the impact of multichannel campaigns and ongoing audience engagement.

• Governance & PMO Excellence

• Risk Mitigation: Identify and document project risks; proactively develop mitigation plans and escalate blockers to PMO leadership.
• Process Optimization: Actively contribute to the development of PMO workflows, templates, and agency best practices.
• Quality & Brand Standards: Ensure all deliverables adhere to brand guidelines, accessibility requirements, and internal quality benchmarks.
• Continuous Improvement: Lead "post-mortem" retrospectives to capture lessons learned and apply insights to future project cycles.

• Asana Platform Governance

• Serve as the divisional administrator for Asana; manage workspace architecture, user permissions/onboarding, and build standardized project templates for recurring marketing workflows.
• Workflow Automation: Design and maintain Asana rules, forms, and tech stack integrations (e.g., Slack, Google Drive) to reduce manual work and streamline cross-functional handoffs.

• Team Enablement

• Establish Asana best-practice documentation ("Team Playbook") and act as the internal subject matter expert to onboard and train the team on new features.

• Asana Documentation Management

• Author and maintain critical process documentation within Asana, including the "Marketer's Guide," "PMO's Guide," and "Agency Team's Guide," to ensure cross-functional alignment and standardized digital workflows.

Qualifications

• Experience: 5+ years of project management experience, specifically focusing on marketing campaigns, events, and creative production. Agency experience is highly preferred.

• Education: Bachelor’s degree in Business, Marketing, Communications, or a related field or equivalent experience.

• PMP or equivalent certification is a significant plus.

• Technical Proficiency: Advanced/Expert-level knowledge of Asana, including experience acting as a platform or team administrator (building templates, rules, reporting, and portfolios); familiarity with CMS platforms, digital asset management and creative production workflows.

• Global Coordination: Experience managing international or remote teams across various time zones.