Programmatic Campaign Manager

Essential Functions

• Strategize, execute, and manage a variety of client campaigns including trafficking, in-flight optimization and post campaign analysis.
• Continuously measure and optimize campaign performance while also establishing benchmarks and recommending future tests.
• Develop campaign strategies to support and achieve the client’s business objectives.
• Utilize The Trade Desk and Google Ad Manager to prepare reports and communicate campaign performance to clients.
• Collaborate with Sales Planning to develop campaign strategies and budgets that meet client goals and objectives.
• Provide the Account Management team campaign reporting data for client recap decks as well as campaign strategy recommendations for future campaigns.
• Work with sales teams to validate insertions orders, follow up on missing assets, report on campaign delivery, optimizations, and billing.

Competencies

• Ability to Work Independently.
• Excellent Attention to Detail.
• Ability to Work under pressure and prioritize projects.
• Knowledge of digital ad ecosystem and familiarity with ad platforms and tools ex. The Trade Desk, AppNexus, Google DV 360, Google Tag Manager, Google Analytics
• Team Player.

Required Education and Experience

• BA degree in marketing, business or equivalent work experience.
• At least 1-2 years of work experience in digital campaign management or related fields.
• Trade Desk Certification a plus.
• English Fluency Required.

Position Type/Expected Hours of Work

This is a full time position. Actual hours and schedule may vary.

Entravision Communications Corporation Participation

Entravision Communications Corporation participates in the E-Verify system operated by the US Department of Homeland Security and the Social Security Administration and will use E-Verify to confirm work eligibility for all new hire employees.

Equal Opportunity Employer

We encourage women and minorities to apply.