Product Marketing Manager, Partnerships & API Solutions

About the role

Convera is seeking an experienced Product Marketing professional with an entrepreneurial mindset and a passion for distilling complex capabilities—such as APIs, integrations and platform services—into compelling, outcome-driven narratives. This role is focused on developing our partnerships channel, including integrated partners who embed or resell Convera capabilities, as well as shaping messaging that bridges indirect (partner-led) and direct (B2B, API-consuming) motions.

Responsibilities

• Lead the development and articulation of differentiated value propositions, messaging, and positioning for API-driven products, integrations, and platform capabilities—tailored across partner-led and direct customer use cases.
• Translate complex technical concepts (APIs, workflows, integration patterns, compliance, scalability, latency, reliability) into clear customer and partner value, benefits, and outcomes.
• Serve as the go-to-market expert for Convera’s partnerships channel, including partner personas (including developers), partner journeys, and integrated solution narratives.
• Define and evolve partner and developer-facing personas (e.g., platform partners, ISVs, pension/payroll providers, B2B corporates consuming APIs).
• Collaborate with Product Management to deeply understand the product roadmap, technical architecture, and release plans, proactively shaping launch strategy, messaging and enablement.
• Conduct competitive and market analysis at both the solution and capability level (e.g., API breadth, developer experience, integration speed, extensibility, compliance).
• Build sales enablement tools such as battlecards, pitch decks, technical overviews, narrative frameworks, etc., that support both commercial and technical conversations.
• Act as a customer and partner advocate, leveraging feedback to improve positioning, packaging, and roadmap influence.
• Serve as the subject matter expert and advisor, proactively identifying and soling for gaps in both partner and direct go-to-market motions.

Requirements

• 7+ years of B2B product marketing experience with direct responsibility for positioning, messaging, solution packaging and customer journey definition.
• Mastery of traditional product marketing techniques and best practices.
• Proven ability to lead complex, high-impact projects and influence cross-functional teams across product, engineering, partnerships and commercial functions.
• Proven ability to support multiple go-to-market motions, especially indirect/partner-led and direct B2B.
• Strong strategic thinking and analytical skills, with a track record of guiding the development of new go-to-market strategies and frameworks.
• Creative problem solver with a growth mindset; actively and intuitively seeks ways to simplify process and improve performance.
• Demonstrated sound business judgement and the ability to think strategically about a quickly growing business alongside the interest and ability to dive into tactical details.
• Strong analytical and quantitative skills; ability to use research, hard data and metrics to challenge assumptions, generate credible forecasts, and solve problems.
• Comfortable with ambiguity, able to set strategic direction and execute effectively in a global matrixed organization.
• Exceptional written and verbal communication skills, capable of owning and writing complex documents and presenting / influencing Director+ stakeholders.
• Recognized as a thought leader and subject matter expert in technical product marketing.
• Bachelor’s degree or equivalent professional experience.

Qualifications

• Nice to have: Experience in payments, fintech, financial services, or regulated environments.
• Familiarity with developer ecosystems, API documentation, onboarding flows, or sandbox environments.
• Experience supporting platform partnerships (ISVs, SaaS, marketplaces).
• Technical background or hands-on experience working with APIs or integrations.
• Experience launching products that involve compliance, risk, or cross-border complexity.

Skills

• Strategic thinker with strong analytical and quantitative skills.
• Ability to translate complex technical concepts into clear value propositions.
• Experience leading cross-functional teams and driving high-impact projects.
• Proven ability to support multiple go-to-market motions, especially indirect/partner-led and direct B2B.
• Excellent written and verbal communication skills.
• Experience in payments, fintech, financial services, or regulated environments.
• Experience supporting platform partnerships (ISVs, SaaS, marketplaces).
• Technical background or hands-on experience working with APIs or integrations.
• Experience launching products that involve compliance, risk, or cross-border complexity.

Benefits

Convera offers a comprehensive benefits package, which may include:

• Health insurance (medical, dental, vision)
• Retail savings plan
• Paid time off, holidays, and parental leave
• Wellness programs and mental health resources

Pay

The expected base salary range is [$120,000-136,000] per year, depending on factors such as experience, qualifications, and geographic location. We use a tiered geographic pay system to ensure fairness across regions. Candidates in high-cost areas may receive higher offers within the posted range.