Product Marketing Manager (GRC)
SalaryGuide · United States · 1 mo ago
RemoteRemoteMarketing$110k–$120k/yrFull-time
About the Role
The Product Marketing Manager, GRC owns the core product marketing work for Mitratech's GRC portfolio, including positioning, messaging, competitive intelligence, win/loss, launch execution, and sales enablement. The role reports to the Director, Product Marketing GRC and works across a globally distributed marketing organization.
Responsibilities
- Manage product, solution, and platform positioning and messaging across the GRC portfolio.
- Translate roadmap updates and product releases into differentiated, buyer-ready messaging across personas.
- Lead competitive intelligence and turn insights into strategy, battlecards, objection handling, and differentiation.
- Own the win/loss program and translate findings into positioning, enablement, and GTM improvements.
- Build reporting frameworks connecting product marketing activity to pipeline, win rate, and retention.
- Design and maintain AI-assisted agents and workflows that reduce manual work in competitive monitoring, launches, and enablement.
- Execute GTM motions for new products and feature releases and support cross-sell and upsell strategies.
- Own BOFU sales enablement including buyer's guides, business cases, ROI frameworks, competitive transition guides, and deal-support assets.
Qualifications
- 5+ years of product marketing experience in B2B technology.
- GRC, risk, or compliance industry experience strongly preferred.
- Demonstrated ownership of a competitive intelligence and/or win/loss program from scratch or through a rebuild.
- Strong data fluency, including defining metrics and tying marketing activity to pipeline, win rate, and retention.
- Hands-on experience building AI workflows or agents that remove manual work.
- Ability to work remotely within the US; candidates able to align with Eastern Time Zone business hours are strongly preferred.
Pay
Anticipated base salary: $110,000–$120,000 annually USD with annual bonus eligibility.
Benefits
- Health, dental, and vision insurance
- 401(k) + employer match
- Open PTO, 11 paid holidays, and 4 annual paid global wellness days off
- Short-term disability, long-term disability, and group life insurance
- Paid parental leave
- Pet insurance
- FSA & HSA options
- Employee Assistance Program
- Remote work
- Career advancement and professional development opportunities
- Employee recognition
- LinkedIn Learning Platform