Product Marketing Manager - Emerging
The Product Marketing Manager, Emerging
About the role
The Product Marketing Manager, Emerging owns productization and go-to-market end to end for Clearlink’s Emerging vertical. The role turns recurring monetization demand into repeatable, sell-ready revenue products — anchored to revenue and gross margin — so Business Development and Partner Strategy can close faster, at higher value, and with proof that holds up.Responsibilities
- Builds and defends value-based pricing and a standard program menu across the Emerging categories.
- Develops product descriptions, positioning, and pitch assets tailored to mobile, streaming, moving, and security advertisers.
- Productizes and packages the vertical’s Sponsorship, IAB Display, and Distribution offerings.
- Keeps one-pagers, talk tracks, rate cards, and case studies current across categories.
- Partners with Partner Strategy and Business Development to answer RFPs from the menu.
- Owes delivery against partner commitments and stays accountable to the outcome.
- Produces standardized partner reporting and QBR support that turns delivery into case studies and into renewed and expanded partner spend.
- Prioritizes effort across the Emerging categories, concentrating on where demand, opportunity, and margin are strongest.
Requirements
- Excellent communication skills (written and verbal).
- Strong analytical and problem-solving skills, including rate-card construction, value-based pricing, and net-revenue measurement.
- Ability to package complex offerings into clear, defensible rate cards, one-pagers, and pitch decks.
- Ability to operate across multiple revenue products (Sponsorships, IAB Display, Distribution) and multiple categories with distinct advertiser bases.
- Comfort positioning to a range of advertisers — mobile, streaming, moving, and security — whose buying criteria differ by category.
- Ability to prioritize and switch context across several categories without losing momentum.
- Time management skills with a proven ability to manage concurrent productization workstreams.
- Ability to analyze and identify trends across audience, partner, and competitive data.
Qualifications
- 5+ years of experience in product marketing, media sales, or revenue-side go-to-market.
- Working knowledge of digital media measurement (impressions, clicks, conversions) and at least one B2B2C revenue model (sponsorships, programmatic/IAB display, or distribution).
Skills
- Bachelor’s degree in Business, Marketing, Communications, or related field.
- Background in one or more of the Emerging categories — mobile/wireless, TV/streaming, moving/home services, or home security advertising markets.
- Direct experience packaging editorial or content sponsorships (publisher-, agency-, or platform-side).
- Working knowledge of Google Ad Manager (GAM), IAB standards, and the direct-sold display ecosystem.
- Experience with distribution or syndication deal structuring.
- Experience productizing owned-audience media products for external sale.
- Comfort building go-to-market for newer or less-established categories.
Benefits
Healthcare: We offer low-cost, competitive health coverage (domestic partners included!) with employer-paid counseling services.
Invest in the Future: Enjoy 401(k) matching after just two months of employment, with employer matching starting at ~3%.
Lifestyle Spending Stipends: Access an employer-paid spending account for physical, financial, and emotional wellbeing expenses.
Flexible Time Off: We offer competitive time-off balances that accrue weekly, just like your paycheck. (Yes, we’re paid weekly too!)
Parental Leave: We provide 2 weeks of paid parental leave during the first year and up to 9 weeks after one year of employment.
Paid Holidays: Celebrate cultural diversity with additional flex holidays in addition to our company paid holidays.
Flex Schedule: This is a hybrid role. Expect in-office collaboration on Tuesdays and Thursdays, with Wednesdays designated as a flex day based on team and manager needs. Remaining workdays are remote, depending on role requirements.
Comprehensive Life Insurance: Ensure peace of mind with coverage that extends beyond the workplace with employer paid life insurance (including coverage for dependents and spouses).
Employee Resource Groups (ERGs): Join us in fostering connections, celebrating diversity, and providing a supportive community for all.
Pay
Competitive salary commensurate with experience.
Schedule
This is a hybrid role. Expect in-office collaboration on Tuesdays and Thursdays, with Wednesdays designated as a flex day based on team and manager needs. Remaining workdays are remote, depending on role requirements.
Company Information
Since 2001, Clearlink has been dedicated to fostering growth and embracing opportunities. Our mission is to strengthen our workforce to build brands that guide users and customers toward decisions that enhance their lives. We encourage our employees to “Act as an Owner” – to voice their thoughts, share innovative ideas, and authentically bring their whole selves to work. Join us in our forward-thinking and inclusive community, where your expertise, background, and unique perspective are always valued.
Clearlink Partners & Awards: - Partnered with The Period Project for easy access to menstrual hygiene products. - Awarded the 2022 Shatter List for breaking glass ceilings in technology. - Received the 2023 Women’s Leadership Institute Award, pledging to elevate women’s leadership.
Clearlink Values (CLEAR): - Create Community - Learn & Grow - Embrace Opportunity - Act Like An Owner - Respect Every Person
Equal Opportunity Employer
We are committed to creating a diverse environment and encouraging applications from people of all backgrounds. We are an equal opportunity employer and do not discriminate against applicants based on race, religion, national origin, gender, sexual orientation, age, marital status, veteran status, or disability.