Jobs · Marketing

Product Marketing Manager, Competitive Intelligence

Ladders · United States · 4 days ago
RemoteRemoteMarketing$135k–$165k/yrFull-time

Remote – US based candidates only, no visa sponsorship available.

About the role

This role will drive marketing initiatives focused on growth, customer acquisition, brand performance, and measurable demand creation. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a technology-driven environment.

Responsibilities

  • Create and define product positioning for various target personas
  • Lead cross-functional launches and marketing campaigns
  • Conduct user research to identify market gaps for product development
  • Develop and improve messaging on website and sales materials
  • Assist in crafting sales messaging and sequences that highlight customer value
  • Represent the company at events, customer meetings, and webinars

Requirements

  • 4-6 years in competitive intelligence, product marketing, or market research, ideally in B2B SaaS
  • Strong research skills for both primary and secondary sources
  • Proven ability to create practical sales and marketing content
  • Exceptional storytelling ability for complex topics
  • Excellent written and verbal communication abilities
  • Cross-functional experience with sales, product, and marketing teams
  • Familiarity with data infrastructure, CDPs, and technical B2B markets

Pay

$135,000 – $165,000 annually

Benefits

  • Remote-first work environment
  • Meaningful equity compensation through ISO options
  • Early exercise opportunity and extended exercise period post-termination

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