Product Marketing Manager - Clinical Workflow

About the role

We are seeking a full-time, creative, and dynamic Product Marketing Manager who is passionate about making a tangible impact in the healthcare industry. This position owns product marketing for Capsa Healthcare's clinical workflow portfolio, including point-of-care mobile workstations (Trio, Tryten, M38e, etc.) and adjacent acute-care solutions.

Responsibilities

• Drive market insight, ICP and lifecycle messaging
• Own go-to-market execution
• Source content for downstream activation
• Partner with Product Management, Engineering, Sales, Service, and Marketing
• Provide source material for Sales Enablement and Marketing activation
• Do not directly produce sales enablement assets or own marketing analytics

Requirements

• Bachelor's degree in Marketing, Business, Communications, or related field
• 5+ years of product marketing experience, ideally in healthcare, medical device, or B2B technology
• Acute care or clinical workflow domain experience preferred
• Strong research synthesis, messaging development, and cross-functional coordination skills
• Experience collaborating with Sales and Product Management in a structured GTM environment
• Strategic mindset paired with execution discipline; able to translate complex concepts into clear, customer-centric narratives
• Comfortable using and deploying Claude and other AI tools to accelerate workflows

Qualifications

• Comfortable working remotely with occasional visits to our Columbus office
• Experience with remote work and collaboration tools

Benefits

• Commensurate salary
• Paid time off
• Paid holidays
• Medical, dental and vision insurance
• Paid parental leave
• 401(k) with company match
• Company-paid Life, AD&D and Long-term disability insurance
• Voluntary Short-term disability
• Supplemental Life
• Hospital Indemnity insurance
• Critical Illness insurance
• Identity theft coverage

Pay

The posted salary range for this position is $115,000-$145,000 depending on location and experience.

Schedule

This role offers the flexibility of working mostly remotely, with occasional visits to our Columbus office for collaborative projects, team meetings, and hands-on involvement in photo and video shoots.