Product Marketing Manager

About the role

Rush Street Interactive (NYSE: RSI) is a market leader in online casino and sports betting, currently operating real-money gaming with our brands: BetRivers.com, PlaySugarHouse.com, and RushBet.co. We’re building bridges between online, social and land-based gaming businesses to create amazing, integrated experiences that keep players in the game.

Responsibilities

• Support Product Marketing Initiatives: Assist in the planning and execution of product marketing efforts aimed at improving brand visibility, user acquisition, onboarding, engagement, and retention.
• Drive Cross-Functional Collaboration: Partner closely with the Creative, Product, and User Acquisition teams to align and establish dynamic workflows to effectively execute on product marketing initiatives, campaigns, and tentpole moments.
• Contribute to Messaging & Go-to-Market Plans: Help develop marketing narratives and collateral that resonate with target audiences and are grounded in competitive analysis and user insights.
• Enable Growth Opportunities: Partner with the User Acquisition and Creative team to identify and support project management of high-potential campaign opportunities that support optimized performance.
• Utilize & Share Data to Inform Decisions: Track product, user, and campaign data to produce actionable post-campaign analysis and insights; share regularly with stakeholders to inform business decisions.
• Own Key Projects: Lead specific product marketing initiatives from ideation through execution, ensuring timelines are met and stakeholders are aligned.

Requirements

• Bachelor’s degree in marketing, Digital Marketing, or Project Management preferred, or equivalent relevant work experience.
• 3+ years in product marketing, marketing project marketing, or related role within the online gaming, sports betting, or mobile industries.
• Demonstrated ability to manage complex projects with multiple stakeholders across Marketing, Product, Operational and BI disciplines.
• Ability to analyze, interpret, and effectively act on campaign performance, market data, and user behavior.
• Proficiency in digital creative processes including conceptualization, briefing, optimization, testing, and review.
• Familiarity with the gaming or mobile gaming market, understanding key trends and consumer needs.
• Exceptional written and verbal communication skills to convey ideas and inspire action.
• Comfortable working in a dynamic, fast-paced, iterative environment while managing flexing priorities.

Qualifications

• Able to travel occasionally both domestically and internationally.

Skills

• Strong project management skills.
• Excellent communication and collaboration abilities.
• Experience with digital marketing tools and platforms.
• Understanding of online gaming and sports betting markets.

Benefits

• Comprehensive medical coverage (HSA & FSA plans), dental, and vision insurance.
• Paid Time Off (Eligibility Varies by Role).
• Employee Assistance Program (EAP).

Pay

$85,000—$120,000 USD

Schedule

Full-time