Product Marketing Manager
About the role
You'll be an important part of the global Product Marketing team, leading the go-to-market strategy for Redgate's Database Change Management portfolio. This is a commercially-facing role and your primary partnerships are with sales leadership, enterprise sales teams, regional marketing and global marketing teams. You'll serve as the critical conduit between the US market and our UK-based Product teams, bringing enterprise buyer, competitor and market intelligence that shapes Redgate’s global product and go-to-market strategy.
Responsibilities
- Turn market research, competitive analysis, and customer research into clear messaging and positioning for external customers and insights that inform product roadmaps.
- Work closely with sales leadership, enterprise sales teams, regional marketing, and global marketing teams to align go-to-market strategies.
- Build and maintain relationships with key stakeholders across the organization, including Product teams, Sales, and Marketing.
- Provide strategic guidance to the Product team on market trends, customer needs, and competitive landscape to inform product roadmap decisions.
- Collaborate with demand generation, customer lifecycle marketing, ABM, and sales enablement teams to ensure cohesive go-to-market strategies.
Requirements
- Proven success partnering with Sales, Marketing, and Product teams on go-to-market initiatives, ideally within a B2B technology company with enterprise sales cycles, complex buying groups or technical/developer-focused audiences.
- Experience working as a strategic partner to sales teams, with an ability to influence and enable senior sellers and sales leadership.
- Strong stakeholder management skills, with a track record of building cross-functional alignment, trust, and influence.
- T-shaped marketing skills; ability to combine core product marketing expertise (positioning, messaging, competitive intelligence) with a broad understanding of demand generation, customer lifecycle marketing, ABM, and sales enablement.
- Self-starter with an organized approach to managing workload and projects, possessing excellent communication skills and comfortable communicating to stakeholders at all levels.
Qualifications
- Experienced marketing professional with a minimum of 5 years of relevant experience in B2B technology companies.
- Proven success in driving go-to-market strategies and influencing senior-level decision-makers.
- Strong understanding of database change management and related technologies.
- Experience with market research, competitive analysis, and customer research methodologies.
- Excellent communication and interpersonal skills, with the ability to articulate complex ideas clearly and persuasively.
- Ability to work independently and as part of a team, with a strong sense of ownership and accountability.
Skills
- Strategic thinking and problem-solving skills.
- Effective communication and presentation skills.
- Project management and organizational skills.
- Ability to work effectively in a fast-paced, dynamic environment.
Benefits
What We Offer
Salary range: Competitive, dependent on experience
Hybrid working: home and our Pasadena office
Monthly wellbeing allowance and generous paid time off
Genuine investment in learning, development, and career progression
Private health insurance
Full details on our benefits page: Benefits at Redgate
Pay
$115,000 - $135,000
Schedule
Twice weekly